Tech Survey III : "HD" Radio Findings - Jacobs Media
 

On Oct 9, 7:34 pm, RHF wrote:
Tech Survey III : "HD" Radio Findings - Jacobs Mediahttp://www.jacobsmedia.com/articles/tech3_hdradio.asp
-by- Fred Jacobs -Dated- 14 Mayo 2007http://groups.google.com/group/hd-radio/msg/e1992e8b53d3a30b

The Good News : Awareness and Knowledge are much Improved.

The Bad News : Major Barriers to Purchase an HD Radio remain.

"Jacobs Media's Third Annual Technology Web Poll,
conducted among more than 25,000 Rock Radio
Listeners around the U.S., paints a mixed picture
for the future of HD Radio." - Years : 2006 to 2007


- Key Findings :
- Graphic - HD Radio Familiarity
2006 ~ 18% Have some Knowledge of HD Radio
2007 ~ 45% Have some Knowledge of HD Radio

Graphic - Strength of Knowledge About HD Radio
Graphic - Likelihood of Buying an HD Radio
Graphic - HD Radio Most Important Feature
Graphic - Barriers to Puchasing an HD Radio
Graphic - Desirable Features - Next Car

COPYRIGHT © 2007 JACOBS MEDIA. ALL RIGHTS RESERVED.

hy dee ray dee oh ~ RHF
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