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NewsGuy October 4th 05 11:21 AM

Advertising on Shortwave
 
It would be great if people wrote about their thoughts on advertising
on shortwave. How effective is it?

I've only heard the odd survivalist merchandise and shortwave parts
dealer advertising on shows. Are there others?

How can people know the number of listeners they have on shortwave?

Etc, etc...


David October 4th 05 02:55 PM

Advertising on Shortwave
 
On 4 Oct 2005 03:21:42 -0700, "NewsGuy" wrote:

It would be great if people wrote about their thoughts on advertising
on shortwave. How effective is it?

I've only heard the odd survivalist merchandise and shortwave parts
dealer advertising on shows. Are there others?

How can people know the number of listeners they have on shortwave?

Etc, etc...

They count the calls to the 1-800 numbers and extrapolate.


[email protected] October 4th 05 03:02 PM

Advertising on Shortwave
 

NewsGuy wrote:
It would be great if people wrote about their thoughts on advertising
on shortwave. How effective is it?

I've only heard the odd survivalist merchandise and shortwave parts
dealer advertising on shows. Are there others?

How can people know the number of listeners they have on shortwave?

Etc, etc...


well if you count each Bible Beater out there in Shortwave Land, there
are doubtless tens of thousands of Advertizers..

I've heard Quack " Health " Products advertized
( Cures CANCER ! ( yeah, right ))

things that will turn you grey ( Collodial Silver )
,
as well as gold coins..
several Shortwave repair places.. a record store in Pittsburg, and a
restaurant down in Mexico..

Think each station has some kind of idea as to who listens & how many
listeners they have.


Michael Black October 4th 05 03:11 PM

Advertising on Shortwave
 

"NewsGuy" ) writes:
It would be great if people wrote about their thoughts on advertising
on shortwave. How effective is it?

I've only heard the odd survivalist merchandise and shortwave parts
dealer advertising on shows. Are there others?

Since there's very little commercial broadcasting, there's little
advertising.

Shortwave broadcasting as we know is more about a country wanting to
reach beyond it's borders, either to reach citizens abroad, or people
who might be curious about the country. It's generally paid for
by the governments of the countries.

Commercial shortwave broadcasting is pretty limited. Not only is
it not common, but it is not and never will be a mainstream medium.
Hence you won't see big name advertisers on shortwave, and you will
generally get advertisers who have little choice beyond shortwave
advertising.

In other words, they may not care all that much how many listeners,
they simply hope they will reach an audience if they advertise.

So you get the bible related material, and you get the survivalist
stuff.

Michael


Frank Dresser October 4th 05 04:09 PM

Advertising on Shortwave
 

"NewsGuy" wrote in message
oups.com...
It would be great if people wrote about their thoughts on advertising
on shortwave. How effective is it?


Some shows have been on SW radio for years, so I guess SW radio advertising
is effective enough for that. SW advertising might be effective, but I
doubt it's lucrative. SW radio time is cheap.



I've only heard the odd survivalist merchandise and shortwave parts
dealer advertising on shows. Are there others?


The biggest "advertisers" on SW are preachers asking for donations. Quack
medicine shows are also commonly heard.


How can people know the number of listeners they have on shortwave?


They don't have to know. It's not like big time radio in which a station
hustles up advertisers and prices based on ratings. The commercial SW radio
stations sell the air time directly to the producers of the radio show.
It's up to those who come up with the show to also come up with the money.

If people send them money, the pitch is working. Non-contributing
listerners, such as myself, don't do the SW host a damn bit of good, anyway.



Etc, etc...


There were a couple of attempts to start advertiser supported SW stations in
recent history. KUSW came and went, almost in the blink of an eye. WRNO
held out longer but it was supporting itself by selling programming long
before it faded away.

Frank Dresser



[email protected] October 4th 05 04:21 PM

Advertising on Shortwave
 
I think it's mostly cut and dry.Really not much to it.Start advertising
non Shortwave Radio related stuff and see how fast I can cut my Radio
OFF!
cuhulin


[email protected] October 4th 05 04:28 PM

Advertising on Shortwave
 
Survival,,, canned foods,,, (don't forget the can opener) a pretty
gal,,, Firearms,,, a pretty gal,,, something to boil your water,,,,, a
pretty gal,,, (I have that water thingy covered very well) battery
powered flourescent camp lanterns,,,, a pretty gal and Shortwave
Radio,,,, a pretty gal,,, .Don't buy gold,, somebody will only knock you
in your head and steal your gold.
cuhulin



[email protected] October 4th 05 05:09 PM

Advertising on Shortwave
 
1 800 call numbers,,,, Your call may be monitored for "quality
assurance".That means some A..holes can hear me hacking and coughing
from my cigarettes and my little doggy barking at any strange noises
(especially if somebody is knocking on my front door!) and I always try
my best to fart on them "quality assurances".
www.cryptome.org/index.html scroll wayyyyyy on down to,TEMPEST.
cuhulin


[email protected] October 4th 05 05:46 PM

Advertising on Shortwave
 
wrote:
1 800 call numbers,,,, Your call may be monitored for "quality
assurance".


When you finally get to a live person, tell them that you also may be
recording the conversation "for quality assurance purposes". It also
works wonders on those calls from the telemarketers that ignore the "Do
Not Call" lists.


MikeHGED October 4th 05 06:11 PM

Advertising on Shortwave
 

"NewsGuy" wrote in message
oups.com...
It would be great if people wrote about their thoughts on advertising
on shortwave. How effective is it?


....you mean the assorted quacks, xian goofballs
and clucks selling those GROSSLY OVERPRICED
'numismatic' gold coins, magnetic water bricks and
mattress pads and berkie water filters.....???

Talk about a market that's ONE HUNDRED PERCENT
populated by con-artists and shysters !!

Baaaaa hahahahahhahaha!!

I've only heard the odd survivalist merchandise and shortwave parts
dealer advertising on shows. Are there others?


No.

How can people know the number of listeners they have on shortwave?


By the number of fools who send them "love gifts" and other
forms of tribute. (Profit Stair being the all-time leader for
scamming people who sign their LIFE SAVINGS over to him
when they agree to live on his farm or the kooks from the UK
who send him money to keep him on the air)




MnMikew October 4th 05 07:51 PM

Advertising on Shortwave
 

"MikeHGED" wrote in message
roups.com...

Talk about a market that's ONE HUNDRED PERCENT
populated by con-artists and shysters !!

So you're saying those contrail pills I bought don't work? :-)




[email protected] October 4th 05 08:30 PM

Advertising on Shortwave
 

- The Contrail Pills DO work..

- You just bought the wrong ones..

Have a bunch of them Contail Pills Right Here..

Guaranteed to work !

Email me

- Limited supply
Paypal gladly accepted..

( Now wheres that bag of RoadKill..)


[email protected] October 4th 05 08:40 PM

Advertising on Shortwave
 
I am on the Mississippi do not call list thingy.I hope some
telemarketers do call me.Mississippi State Attorney General's office
will hear about it faster than a cat can lick it's you know what.
cuhulin


[email protected] October 4th 05 08:45 PM

Advertising on Shortwave
 
If I want to tape/record a phone call,I am not telling anybody about it
first,second,third or ever.I did ask that married Irish woman first if I
could tape our phone conversations when she and her hubby were doing
Disneyworld and Universal City in Florida a few years ago.She said that
would be ok with her.
cuhulin


[email protected] October 4th 05 08:56 PM

Advertising on Shortwave
 
I own a Waterwise www.waterwise.com (see the movie) water purifier
and I also own a small Katadyn portable water purifier.I don't use them
often,but I sure would in an emergency situation.Drinking purified water
all the time is not good for you because it leaches healthy bacteria
from your guts.
cuhulin


[email protected] October 4th 05 09:03 PM

Advertising on Shortwave
 
How come I haven't seen any contrails in the sky here in
Jackson,Mississippi?
LOOK!,up in the sky!,, it's a Bird,, it's a Plane,, it's
Superman!!,,,,,, Faster than a speeding Locomotive,, able to leap over
buildings in a single bound,,,,,, it's Superman!

I can jump higher than the Empire State Building,,,,,, the Empire
State Building can't jump.
cuhulin


[email protected] October 4th 05 09:19 PM

Advertising on Shortwave
 
Chemtrails.Contrails are cold vapors caused from Jet Aircraft flying
through the sky.Some folks say Contrails are harmfull,but I say they are
full of it!
cuhulin


Greg October 5th 05 12:41 AM

Advertising on Shortwave
 
Waterwise is made by Sangean - in France.

Greg

From:
Organization: WebTV Subscriber
Newsgroups: rec.radio.shortwave
Date: Tue, 4 Oct 2005 14:56:47 -0500
Subject: Advertising on Shortwave

I own a Waterwise
www.waterwise.com (see the movie) water purifier
and I also own a small Katadyn portable water purifier.I don't use them
often,but I sure would in an emergency situation.Drinking purified water
all the time is not good for you because it leaches healthy bacteria
from your guts.
cuhulin



[email protected] October 5th 05 01:08 AM

Advertising on Shortwave
 
Soooo,,, my Katadyn little $183.00 portable water purifier was made in
Switzerland,I bought it at the Forestry Supply store here in Jackson in
1999.Big deal,Lucille.
cuhulin


RHF October 5th 05 01:42 AM

Advertising on Shortwave
 
NG,

Bob Miller October 5th 05 02:35 AM

Advertising on Shortwave
 
On 4 Oct 2005 03:21:42 -0700, "NewsGuy" wrote:

It would be great if people wrote about their thoughts on advertising
on shortwave. How effective is it?

I've only heard the odd survivalist merchandise and shortwave parts
dealer advertising on shows. Are there others?

How can people know the number of listeners they have on shortwave?

Etc, etc...


Domestic broadcasts are fairly accurately measured in regard to how
many are listening and what their demographics are. I would imagine
there might be something similar for shortwave broadcasts, but I don't
know for sure. If you're considering buying time slots, I'd get in
touch with the station rep who sells the slots, and ask him/her what
numbers they can give you.

Basically, you want to match up your product to an audience that wants
to buy it. If you're paying for listeners who have no desire to buy
your product, you're wasting money.

Talk to the station rep. See what audience figures you can get.

bob
k5qwg




[email protected] October 5th 05 02:40 AM

Advertising on Shortwave
 
Get a metal bucket,, get a metal top to lay on top of the bucket,,,
punch or drill a hole in the middle of the metal top,,, lay a little
smooth round pebble on top of the hole.Cut a piece of the top edge of
the bucket for a piece of metal pipe to be a close fit,,, get a clean
catch bucket,pan,whatever.Put water in the bucket.Set the bucket over a
fire.Safe drinking water will flow from the top of the bucket and down
through the pipe into the catch bucket,pan,whatever.It has worked
millions of times before for U.S.Military,it worked in our little 114th
Aviation Camps in Vietnam.
cuhulin


[email protected] October 5th 05 10:14 AM

Advertising on Shortwave
 
On 4 Oct 2005 09:46:26 -0700, wrote:

wrote:
1 800 call numbers,,,, Your call may be monitored for "quality
assurance".


When you finally get to a live person, tell them that you also may be
recording the conversation "for quality assurance purposes". It also
works wonders on those calls from the telemarketers that ignore the "Do
Not Call" lists.


Depending on where you live. In some cases, consent of both
parties is required. In most cases, if you try to get permission to
record from your end, you'll get an answer like, "I'm not authorized
to allow that." Since you need to talk to them, they just refuse
permission and will hang up if you persist.

Frank Dresser October 5th 05 03:43 PM

Advertising on Shortwave
 

"NewsGuy" wrote in message
oups.com...
It would be great if people wrote about their thoughts on advertising
on shortwave. How effective is it?

I've only heard the odd survivalist merchandise and shortwave parts
dealer advertising on shows. Are there others?


There are also ads carried along on a simulcast transmission of a regular
broadcast. For example, CFRX broadcasts CFRB's ads intended for the Toronto
area.



How can people know the number of listeners they have on shortwave?


For the stations, I suppose it's mostly guesswork based on QSL
requests/letters and surveys.



Etc, etc...




[email protected] October 5th 05 05:19 PM

Advertising on Shortwave
 
betsey myers (nbc,or one of them Stupid alphabet tv channels) That
Commie B...H W...R! once phoned me aybout two years ygo.I said,,, Who is
this? her Commie B...H W...R! A.. said,his is betsey myers.I slammed my
phone down soooooo hard!!!! y'all could have heard it all over the
World!,, it was like Krackatoa!!! The nerve of that Commie B...H
Who.R!!!!!,,, betsey myers phoneing ME!!!!!!!!!!!!!!!!!! She better keep
her Commie B...H A.. OFF OF MY TELEPHONE!!!!!!!!!!!!!!
cuhulin


[email protected] October 5th 05 05:26 PM

Advertising on Shortwave
 
If any politicians ever phone you,,, use the Filthiestst Ditiestest
"language" (get some help from the gals on that) you can dream up and
Curse them OUT!!!
cuhulin



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