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Here's the new empty marketing campaign that throws "analog under the
bus": "GSD&M Preps $200 Mil.+ HD Radio Push" "GSD&M has already begun producing work. The ads feature the voice of cartoon character SpongeBob (actor Tom Kenny) as a conventional car radio calling its owner and leaving messages as if it's a jilted lover. "You know, I could totally pick up those new extra HD stations if I hit the gym," the radio says in desperation. "Is that what you're into now? Huh? Call me!" http://www.adweek.com/aw/national/ar..._id=1003691980 Brilliant - that will "push" consumers into Best Buy to purchase those empty HD radios, if they can even find any! |
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