Frank Provasek wrote:

Some of these testimonials are mutually exclusive. One
local host sprouted profanity at a listener who saw him at
a station sponsored event and mentioned that he didn't
look like he had lost 35 lbs like he claimed on the radio.

Well, that's pretty subjective. I don't buy weight loss products
based on "testimonials" on the radio anyhow.

Clear Channel in Cleveland used to do this when I lived there, but
they didn't go over the top. The personalities only "personally"
endorsed a few products, and only one of each type, so when Jen
the morning show producer said she was driving a car she bought at
*mumble* (I forget which dealer) it was pretty easy to believe her.

I forget which weight loss product was "personally" promoted by
at least one personality from each big radio station, but there was
one. Bill Lewis of WNCX-FM was one of the people promoting the
product. My brother saw Bill and said he did actually look like he lost
a significant amount of weight, so maybe there was something to the claim...

They only time some of these spots abuptly STOPPED was when
Body Solutions went bankrupt owing the stations lots of money.

Body Solutions. Yeah, that's the product which had one jock at each
radio station promoting it.



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