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Old March 22nd 04, 04:18 PM
Mike Ward
 
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On 22 Mar 2004 01:33:31 GMT, Steven J Sobol
wrote:

Duh. WHK. I've even been on-air at WHK since the big flip (as a guest), and
I still forgot. (Not only that, I have friends at Salem... I should know
better...)


And I once interviewed for an off-air job at WKNR/1220 before it
launched as a sports station. My big problem? My source neglected to
indicate that WKNR would be a sports station...meaning all my talk
about my news/talk radio experience was wasted.

Oh, not to mention the odd fact that the WKNR management at the time
(in the Cablevision days) was insistent that everyone who worked there
actually lived in the Cleveland market, in specific, Cuyahoga County.
One of the interview questions was "would you move to the Cleveland
area?", despite the fact I was roughly a half-hour drive from there
from the Akron area. Heck, I was closer to them than someone in, say,
Lakewood, and certainly well within 1220's strong signal.

It didn't make any sense to me...for one, since it was signing on as a
sports station, the Akron/Canton area is clearly within the market
area for the major pro sports teams in Cleveland.

My response - no sports radio experience aside - may have been what
doomed me...I basically said "huh, what do you mean?"

96.5 had decent coverage in Mentor and Painesville back when it was WKDD, but
since moving I do believe the coverage has gone from decent to solid...


It looks like they may have been able to squeeze a bit more out of
96.5 with the move. 98.1 couldn't do much, since it was kinda clamped
in, with the move to Hartville...their pattern pre/post Hartville was
almost identical. Their aim was to get closer to Akron and provide
less of a "picket fence" signal. 96.5 seems to have actually picked
up some real estate with the move to Brecksville.

Ehhh. Most of their loyal sponsors are in Ashtabula and vicinity. The only
sponsor that runs spots with any frequency on 102 Zoo out of Lake is the
Classic Auto Group, which is all over the map - Wickliffe, Willoughby,
Mentor and Painesville -- and, of course, they have a store in Madison, the
last town on US 20 before you hit the Ashtabula County line.


Maybe that's it...every time I tuned into 102 Zoo, I heard ads for the
Classic Auto Group. They ran with a LOT of frequency the last time I
was up there.

Mike