Quoth Rich Wood in :
Have you spoken to GM or their agency?
Here's the boilerplate with which GM is responding to queries:
Thank you for contacting the General Motors Customer Assistance Center. We
appreciate your comments and opinions regarding advertising for General
Motors on WLIB 1190-AM.
General Motors learned the week of May 10th, 2004 that radio advertising time
that GM bought on WLIB 1190-AM, previously an affiliate of American Urban
Radio Networks, continued to run without GM's knowledge or authorization
after WLIB changed its affiliation to Air America. GM originally bought this
advertising time when WLIB's format was Caribbean-based music, targeted to an
African-American audience, which was part of GM's ongoing effort to reach
this important group of consumers. With the change to a new, untested format,
our advertising on WLIB would no longer reach the same consumers we were
originally targeting, and we have opted not to continue advertising on WLIB
at this time. We are sorry if this decision has offended you in any way and
we hope you understand our position.
If you should need to contact us in the future, simply reply to this message
or call our General Motors Customer Assistance Center at 1-800-222-1020.
Customer Relationship Managers are available Monday through Friday from 8:00
a.m. to 11:00 p.m., Eastern Time. Please reference service request number 1-
217075972.
Again, thank you for contacting General Motors.
Carol Talley
Customer Relationship Manager
General Motors Customer Assistance Center
[ end boilerplate ]
If there's any content reason for the termination of the ads, GM isn't
admitting it.
--
"I am afeard there are few die well that die in a battle; for how can they
charitably dispose of anything when blood is their argument? Now, if these
men do not die well, it will be a black matter for the King that led them
to it; who to disobey were against all proportion of subjection." - W.S.
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