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Old May 19th 04, 04:11 PM
Rich Wood
 
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On 18 May 2004 02:45:22 GMT, Tom Betz wrote:


If there's any content reason for the termination of the ads, GM isn't
admitting it.


I've been in the network business for a long time. The explanation is
legitimate. However, GM would not place advertising on Air America
even if the numbers were astounding. They don't do controversy.

The real bottom line is that GM didn't buy Air America yet their spots
ran there without their permission. The agency should have cancelled
the order because of a format change. Perfectly legitimate.

Many agencies are buying minority stations in New York because the
stations have made it clear it's discriminatory not to buy them when
their numbers exceed white targeted stations. Even though they still
don't get the rates they're due, things are improving because of
legitimate pressure from highly rated minority stations.

I don't know why you're tapdancing around a comment that clearly
suggested the assassination of a member of the Bush family. I'm not a
fan of the family but I don't wish death on any of them. To suggest it
is damned irresponsible radio.

Rich