Thread: Ads on Radio
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Old May 30th 04, 08:25 AM
Michael Black
 
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"Paul Jensen" ) writes:
Why are all the ads that I hear for trash crap products? Weight loss
junk, gold coin crap, how to be a millionaire foolishness, and on and
on and on. There are very few radio ads that I hear advertising a
quality product at a fair price, simply to gain marketshare. I would
honestly be interested to hear about new products, or to hear specials
from companies, to hear the latest deal or sale, or anything that's a
real product, quality, no rip off, no placebo pill with a takeoff on
the viagra name, no hair growth system with a guarantee to get "up to
100% of your money back" (whatever that means). The few decent ads
are local. Does radio just not make the decent businessperson money
anymore, so radio stations have to settle for the lowest common
denominator? I'm honestly curious. You'd think there would be ads
for the latest Nissan truck, or Wal-Mart national radio specials,
something of that sort. Perhaps they exist, but I'm a radio junkie
and all I hear is crap. Please respond. Thanks!


Maybe get off of the sports station?



I'm not in the US, so I wasn't sure how general the problem is. The
type of ads described, I keep hearing on syndicated overnight shows,
like "Coast to Coast". I can't listen to much US programming in the daytime,
and obviously much of the night is now syndicated. So I just assumed
those junk ads had more to do with the type of programming than an ongoing
trend.

Michael