Wed Oct 6, 2004
By Franklin Paul
Reuters
Howard Stern, the ribald radio host who has become a poster boy for bad
behavior on U.S. airwaves, will jump to Sirius Satellite Radio in January
2006, freeing him from the grips of regulators and giving the nascent
satellite radio sector a big boost.
The $500 million, five-year deal, announced by Stern and Sirius on
Wednesday, lures Stern away from Viacom Inc.'s (VIAb.N: Quote, Profile,
Research) Infinity Broadcasting, and will propel a subscription-based radio
business modeled on cable television.
(More at
http://www.reuters.com/aitoolkit/ait...ryID=643296 7 )