Thread
:
Does commercial radio has a future?
View Single Post
#
13
November 28th 04, 06:18 PM
Rich Wood
Posts: n/a
On 26 Nov 2004 16:18:49 GMT,
(Garrett Wollman)
wrote:
Given the rate of cultural fragmentation currently observed in this
country, the days of any sort of sustained mass audiences are long
over and unlikely ever to return.
Each of those fragments is composed of enough people to be considered
a mass. Now they're targeted masses. Coke still mass markets. They
just use several different roads to get to the same place - a Coke in
every hand.
Rich
Reply With Quote
