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Old November 30th 04, 01:41 AM
David Eduardo
 
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"Bob Haberkost" wrote in message
...


Fair enough, on all counts. Certainly the issue of intent has a lot to do
with it.
I still think that artist-oriented promotions are bad for the business,
though, since
it gives the established major labels more of an advantage than the
indies.
--


Artist promotions are seldom done with unknown artists. Usually, stations
limit such activities to tie ins with major artists or newer ones who have a
string of recent hits. So, the issue for big vs. small labels is in getting
initial airplay or sales or alternative media promotion (like clubs for
dance music), since stations will not do a promotion with a "small" artist
as a general rule. the idea, of course, is to tie in with the bigness of the
artist to enhance the station image.