"Mark Roberts" wrote in message
...
H Glazer had written:
|
| OK, how does Internet streaming benefit WBZ in tangible dollars and
cents?
| If people in the Boston market choose to listen via the 'Net at the
office,
| maybe they're hearing 'BZ where they normally would not be able to, but
| they're not hearing the advertising that drives the station's earnings.

Data point: KCBS in San Francisco is touting its (new) stream as
giving listeners the ability to listen at the office. The audio
stream at the web site is being heavily promoted on-air.


WBZ is doing the same thing.