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Old May 5th 05, 03:15 AM
David Eduardo
 
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"Gary Schnabl" wrote in message
...

"David" wrote in message
...
On Wed, 4 May 2005 17:49:55 -0400, "Gary Schnabl"
wrote:

The
power brokers in many markets in the radio biz apparnetly don't care to

jump
onto AA, even though there are abundant facilities available for the

right
formatting fit. AA doesn't appear to fit in, and its revenue producing

and
prior accounts payable history also speak for themselves.


Near half the Air America affiliates are owned by Clear Channel.

Nobody brokers more power than they do.


The financial worth of the super conglomerates is not what was once
imagined, and many stations are now on the chopping block at Viacom.


Viacom decided it was not worth the effort to be in markets outside the top
20. this is because about 40% of all radio revenue is in the first 20
markets, so the big money is made there. It takes as much time to supervise
a station in Palm springs as one in LA. But the payoff is about 30 or 40
times higher in LA:

It
costs CC next to nothing to provide AA's programming, and a little of
something is better than a lot of nothing.


AA provides AA's programming. Clear Channel puts it on stations. It costs
money to run them... the LA affiliate must cost $100 thousand a month or
more to run.