"Dee Flint" wrote

Thus the "plug it into any power outlet" for the ISP becomes moot, i.e. it has
no extra sales value over a cable, DSL, etc connection.

I think the "plug it into any power outlet" notion is a marketing play to the
idea of not needing another phone line, coax, fiber, or other "pipe" out to the
world.

73, de Hans, K0HB