IBOC Article
In article ,
"David Eduardo" wrote:
"Telamon" wrote in message
...
In article ,
"David Eduardo" wrote:
I'm not aware of any anti-radio luddites, but if I ever meet one,
I'll be sure to remind him to get rid of both his radios and his
internet connection.
As to DXers, I find that most today are very opposed to changes in
radio, whether formatically or technically, and are very negative
towards the way stations operate. I have disassociate myself form DX
organisaions as they almost all seem to be out to change radio to the
detriment of those of us who work in the field.
Since essentially no radio listening, in terms of percentage, is
skywave night listening, the other poings are moot.
Two things:
1. I question the wisdom of dismissing the hobby of dx'ing in this news
group. Sounds to me like you are trolling for trouble.
I sepcifically clarified that it was domestic (NRC and IRCA) MW DXers. For
some reason, they have chosen to attack broadcasting as an industry and
profession. Some even write letters to the FCC questioning the
qualifications of licensees who are doing exactly what the FCC wants:
improving local service.
2. Like I already posted there is plenty of regional and national
commercials on radio so the long distance reception of stations does pay
off. Now you can go ahead and ignore that to continue to support your
wrongheaded assumptions.
I know of less than a dozen stations today that make any money off skywave,
and out of 13,500 US AM and FM stations, less than 200 show up in ratings
outside their own market area (MSA and embedded metros).
My argument is as follows.
First you must acknowledge that there is a lot (a high percentage) of
regional and national commercials on AMBCB.
Second that many stations (a high percentage) carry network
programming.
Third that it makes no difference to advertisers whether I listen to a
networked program carrying regional and national commercials on AMBCB
on a station that is local or distant. I hear the commercial and can
respond to the 1-800-number or go to the web site and make a purchase
so the advertising does its job either way.
So when I respond to an advertisement who can know what station I heard
it on. Do they just make the assumption that it was a local station?
--
Telamon
Ventura, California
|