clifto wrote:
Eric F. Richards wrote:
Do you think that terrestrial radio will have more listeners hearing
those ads, or fewer, in 10 years? Do you think the so-called HD/IBOC
(which is neither HD, nor in-band) will improve the situation or not?
PMFJI, but I believe that even the satellite radio services (XM and
Sirius) will be broadcasting commercials within a year or three, in
addition to charging subscription fees.
I agree completely. The commercial-free aspect of them is a
short-lived hook.
But their advertising model will be different, since their coverage is
nationwide by definition -- the terrestrial people should be looking
closely and their business plan for advertising.
--
Eric F. Richards
"Nature abhors a vacuum tube." -- Myron Glass,
often attributed to J. R. Pierce, Bell Labs, c. 1940