Mark Zenier wrote:
In article ,
David Eduardo wrote:
The receivers are getting cheaper and better. I have a newer Boston
Acoustics HD, and it gets all the HD2 channels inside a building that faces
away fromt he transmitters. By the time there is more content, there will be
many more recievers out, and the price point will move down. My first VHS
was $800. My first CD player was $1500. My first DVD player was over $300. A
year or so later, prices were down by more than half. Now you can get a DVD
player for $19 after a rebate.

And pretty soon, somebody will have a radio with Tivo like features for
$39.95 that records several (or all of the available) stations and has
fast forward buttons so that no one will ever need to listen to a
commercial. And then what happens to your business?



Actually, the latest versions of TiVo and it's clones now are
starting to display popup advertisements when the user attempts to
fastforward through the commercials.

As a joke a few years ago, the Onion had a story about a court
decision that mandated advertising be viewed by the consumer. Less than
that was 'theft of service' on advertising supported content, and
criminal penalties could range from fines to maximum security
imprisonment.

Within weeks Ted Turner, in a speech before media types, said that
skipping commercials was criminal theft of service, and efforts were
underway to stop it.

With product placement, and CCU's new 'adlets,' just being two
methods, circumvention of listener's wishes to avoid the barrage of
advertising will become an industry unto itself.

SW, getting back onto the topic, is one of the very few media outlets
that isn't advertising supported, with limited exceptions, of course.
Shame that it's also going the way of the 50 gallon clears.







Mark Zenier
Googleproofaddress(account:mzenier provider:eskimo domain:com)