Know your listener/market
Mark Zenier wrote:
In article ,
D Peter Maus wrote:
Mark Zenier wrote:
And pretty soon, somebody will have a radio with Tivo like features for
$39.95 that records several (or all of the available) stations and has
fast forward buttons so that no one will ever need to listen to a
commercial. And then what happens to your business?
Actually, the latest versions of TiVo and it's clones now are
starting to display popup advertisements when the user attempts to
fastforward through the commercials.
And Tivo, as a company is now (or soon to be) roadkill. First, the
cable set top box manufacturers are duplicating their boxes' functions.
And anybody but the brain dead will think twice or three times to buying
a box that requires a subscription, a phone line, and will snitch on
you about every time you did a rewind to get another look at a good
cleavage shot.
The primary reasons I never got a TiVo.
And now this. They really needed to figure out who
their customers are.
Truth is: Most people don't care about the cost, the privacy
invasion, or even the use of the phone.
They care about features, and convenience. Which goes a long way to
explaining why TiVo boxes are being replaced with Cable boxes with TiVo
features. Many of which are actually TiVo boxes in cable clothing.
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