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Old March 5th 07, 06:18 AM posted to rec.radio.shortwave
David Eduardo David Eduardo is offline
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First recorded activity by RadioBanter: Jul 2006
Posts: 726
Default "Should Country stations specifically chase Hispanics?"


"Brenda Ann" wrote in message
...
am.html


I have an idea... if the big boys don't seem to think AM is viable, why
not give it back to the little local guys who CAN make it work? AM is
still very viable. It's the likes of Clear Channel et. al. that are
killing it by loading it down with the same **** all across the dial. Who
the hell wants cookie cutter radio?


Actually, when AM was called dead in the 80's, it was Clear Channel that
invested in facilities and talent and gave the band further life...

Since there are only, at most, one or two viable AMs in any market outside
of a few majors, there can hardly be cookie cutter radio (unless you define
syndicated talent as cookie cutter).

The rest of AMs can only make money with religion, brokered shows or niche
ethnic fare.