"Frank Dresser" wrote in message
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And wouldn't Texas Instruments get an even lower licensing fee than
Samsung
since some of the technology is already owned by TI and TI is one of the
buddies in the HD radio alliance?

The HD Alliance is a group of large radio broadcasters who banded together
to create a unified on-air ad campaign and marketing materials. Neither
iBiquity nor TI have anything to do with it.