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Old October 2nd 07, 02:40 AM posted to rec.radio.shortwave
Telamon Telamon is offline
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First recorded activity by RadioBanter: Jul 2006
Posts: 4,494
Default HD radio won't just go away.

In article om,
wrote:

Brenda Ann wrote:
"David Eduardo" wrote in message
...
In each market area, all listening to any radio station is recorded by
listeners as is the instruction in the Arbitron diary. Commercial or
non-commercial, local or not, internet or off air, satellite or
terrestrial. All is recorded and processed. If there is any significant
listening to out of market stations it is recorded.


WRONG. Arbitron does NOT log "ALL LISTENING". They log a small
percentage of listening, and profess to know what all the rest are doing



Yes. Same way that TV Nielsen Ratings work. Statistics science has
shown you don't need to record everybody..... you can record a small
sample & still get an accurate result of how the group as a whole
thinks.


Right, that way you can juggle the numbers to get the result you want.

--
Telamon
Ventura, California