On Oct 2, 4:18 pm, "David Eduardo" wrote:
"SFTV_troy" wrote in message
ups.com...
On Oct 2, 3:16 pm, "David Eduardo" wrote:
wrote in message
roups.com...
David Eduardo wrote:
wrote in message
There is data for every hour of the day, but licensed only for use by
Arbitron subscribers. It takes a couple of clicks to get a
Midnight to 6 AM ranker or table.
If you have that information, please share. How many AM
listeners are there during the 8 to midnight hours?
Where? To what station? In what market? AQH listeners,
cume listeners, MSA listeners, DMA listeners?
I don't really care. Just pick some random market, 8 pm to midnight,
and AQH Share. I just want a rough estimate of how many spend their
evenings listening to AM.
-
- The standard daypart is 7 to Midnight.
-
- Using the 6th largest city, Houston, as an example, between
- 7 PM and midnight, the share of radio listeners using AM at
- night is 7.9% of all radio users. As a percentage of all persons,
- whether using radio or not, it is 0.6%. In 18-34 year olds, the
- share is 4.3% of radio listening and 0.4% of all persons in that
- age group, whether listening or not.
d'Eduardo, {Houstan Ain't Texas - It Is That Simple}
The Fallacy of all your Corporate Media Numbers is that you
Report about Numbers within the Metro-Area : While IMHO
most of the Late Night Radio Listeners Live Outside the
Metro-Area well beyond the 10 mv/m Contour.
http://en.wikipedia.org/wiki/Fallacy
Face It - You Have No Number That Is Valid and Meaningful
For This Newsgroup Of Avid Radio Listeners.
A Nation-Wide {Federally Funded} Study of All Rural Radio
Listeners is Required to Assess Their Unque {Distance}
Radio Listening Habits And Their Radio Information and
Entertainment Service Needs. - Conducted Jointly by the
FCC and Department of of Commerce.
{ It Ought To Be A Law }
I Ask Myself : What IBOC ?
All I See Is The Blinking Blue Light ! ~ RHF
In That Distant Land* Where IBOC Fears To Go :
Life Exists and Radio Listeners Live Beyond the 10mv/m Contour.
* Twain Harte, CA -USA-