HOW MANY people listen to Distant (100 mile) AM at night?
David Eduardo wrote:
The standard daypart is 7 to Midnight.
Using the 6th largest city, Houston, as an example, between 7 PM and
midnight...as a percentage of all persons, whether using radio or not, it
is 0.6%. In 18-34 year olds, the share is 0.4% of all persons
in that age group, whether listening or not.
Thank you. That's what I wanted.
For comparison, television pulls over 70% of all persons during 7 to
midnight. Any idea how many of that 0.6% of primetime AM listeners
are listening via skywave (non-local)?
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