'Dwardo's methods are unsound...
News Bulletin: Monday, November 26, 2007
Arbitron delays PPM rollout.
The reasons include MRC troubles, growing subscriber discontent and
continued difficulties in reaching in-tab targets. Arbitron has
announced it will delay the rollout of PPM in nine markets. New York,
Nassau-Suffolk and Middlesex-Somerset-Union which were set to be the
next markets for launch at the end of December, will be delayed until
September 2008. Other markets getting pushed back are Los Angeles,
Chicago, San Francisco, San Jose and Dallas.
-insideradio
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