RadioBanter - View Single Post

David[_5_] · November 28th 07, 01:33 PM posted to rec.radio.shortwave

wrote:
"You Know Radio Is In Big Trouble When..."

You cannot compete with the portable music players with research based,
demographically targeted musical playlists. People doing the audience
research are morons. They are the ones who destroyed music radio.

If radio in general hopes to survive they must be hipper and much more
radical. They must vigorously fight the stupid profanity rules and play
unabridged music and they must challenge the intellect when doing spoken
word.

Playing it safe will insure further decline.