David Eduardo wrote:
"D Peter Maus" wrote in message
...
David Eduardo wrote:
Arbitron does not use ADIs any more, and has not for about 15 to 18
years. They use DMAs, same as Nielsen. Nobody uses ADIs any more,
particularly since Arbitron does not do TV surveys. Arbitron reports are
based on MSA, or metro survey areas, and twice a year you can also get,
if you pay for it, DMA data... it is not released to the trades, ever.
And buyers never ask for it. The PPM apparently will not use DMA data at
all.

I wasn't talking about ratings, Buckwheat. I was referring to reception
of a portable device at distance with simple antenna and sophisticated
technology. Precisely describing and experience with an add-on feature to
a device, as you had attempted to present. The use of the term was
entirely appropriate to my context.


Sorry, but ADI's ceased to be used decades ago, and since population is
dynamic, and no ADI has been redefined, the old definitions are obsolete.
Using an obsolete term for a rapidly changing population base is absurd. Do
you measure weight in stones and volume in cubits?


Interesting you should mention that. My Super 7 documentation
includes driver/passenger weight in stone.

So, yes. The point again, being that in an attempt to agree with you,
I was describing a wide area. Not a ratings incremental section.


What's almost laughable, is that here I was agreeing with you, and you
chose to attempt to micromanage the conversation and start an argument.

I find it indescribably ludicrous that we would agree on anything.


And yet, we have, and we did. And on more than one occasion.

Your bitterness does not become you. Certainly not someone in your
position. Certainly not someone who deigns to participate in USENet
newsgroups.

Which, I guess, also raises questions.


Once again, proving my previous points for me.

For someone who asserts that his official duties include listening, you
really don't seem to be interested in what's actually being said to you.

Not by you, at least.

Or anyone for that matter. Unfortunate. It is the essential
quality of Leadership that it listens BEFORE dismissal.

Even bulletproof warriors like Generals Puller and Patton
understood that listening is a far more important quality than speaking.

For someone in your position, that would seem a no-brainer.

Well....I guess experience has taught us in this case it is.

Have a nice day, David. Your vitriol does not become you. But it
does serve as an object lesson to the general tenor of Radio to it's
biggest fans.

And you wonder why we are less impressed with broadcasting as we
once were.

I'd say your bosses have a refund coming.