On Feb 18, 9:18*am, Steve wrote:
On Feb 18, 2:08*am, RHF wrote:





On Feb 17, 8:10*pm, Steve wrote:

- S N I P -

-http://digital-am-fm.com/2008/02/hd_radio_sales_restated.html

Steve your Link was "HD Radio Sales Restated"http://digital-am-fm.com/2008/02/hd_radio_sales_restated.html
Industry Analyst says HD Radio Sales were far Lower
than previously Stated and Projected

Steve - So the revised Numbers using your Link are :

2006 ~ 40 K Units Sold
[2006 being the Baseline Year]

2007 ~ 330 K Units Sold {Mostly in Cars Year # 1}
[ 725% Increase over the Baseline Year ]

2008 ~ 500 K Units 'Estimated' Sales {Mostly in Cars Year # 2}
{ 52% Increase over the Prior Year }
[ 1150% Increase over the Baseline Year ]
Note - That is still less-than a Million Total Units Sold.

BAD NEWS - "HD" Radios in Automobiles : Which was
one of the main Backdoors for the Introduction and the
beginning of the Public Acceptance of FM Radio in the
1950s, 1960s and 1970s. {Spread Over Three Decades}

Remember that One (1) Rental Car Puts "HD" Radio
into the Ears of at least 50 Radio Listeners each Year.

Now Looking Forward to the Year 2020 {~15 Years}

2009 ~ 750 K Units 'Estimated' Sales {Mostly in Cars Year # 3}
{ Assuming the same 50% Increase over the Prior Year }
That is about 1.6 Million Total Units Sold.

2010 ~ 1,125 K Units 'Estimated' Sales {Mostly in Cars Year # 4}
{ Assuming the same 50% Increase over the Prior Year }
That is about 2.7 Million Total Units Sold.

2011 ~ 1,688 K Units 'Estimated' Sales {Mostly in Cars Year # 5}
{ Assuming the same 50% Increase over the Prior Year }
That is about 4.4 Million Total Units Sold.

2012 ~ 3.4 M Units 'Estimated' Sales
{After 5 Years of mostly Selling "HD" Radios in Cars
the Number of "HD" Radios being sold for In-Home and
Office Use Equals or Exceeds the Number being Sold
in Cars}
{ Assumption Changes - Now assuming a 100% Increase
over the Prior Year due to expanded in Non-Auto Sales. }
That is about 7.8 Million Total Units Sold.

-ps- This is "HD" Radio's Tipping-Point toward Acceptance.

2012 ~ 3.4 M Units 'Estimated' Sales
{ Now assuming a 100% Increase over the Prior Year}
That is about 7.8 Million Total Units Sold.

2013 ~ 6.8 M Units 'Estimated' Sales
{ Now assuming a 100% Increase over the Prior Year}
That is about 14.6 Million Total Units Sold.

2014 ~ 13.5 M Units 'Estimated' Sales
{ Now assuming a 100% Increase over the Prior Year}
That is about 28.0 Million Total Units Sold.

2015 ~ 27.0 M Units 'Estimated' Sales
{ Now assuming a 100% Increase over the Prior Year}
That is about 55.1 Million Total Units Sold.

2016 ~ 54 M Units 'Estimated' Sales
{ Now assuming a 100% Increase over the Prior Year}
That is about 109 Million Total Units Sold.

2017 ~ 108 M Units 'Estimated' Sales
{ Now assuming a 100% Increase over the Prior Year}
That is about 217 Million Total Units Sold.

2018 ~ 216 M Units 'Estimated' Sales
{ Now assuming a 100% Increase over the Prior Year}
That is about 433 Million Total Units Sold.

2019 ~ 432 M Units 'Estimated' Sales
{ Now assuming a 100% Increase over the Prior Year}
That is about 865 Million Total Units Sold.

2020 ~ 864 M Units 'Estimated' Sales
{ Now assuming a 100% Increase over the Prior Year}
That is about 1,729 Million Total Units Sold.

By the Year 2020 "HD" Radio Use reaches Saturation
with roughly an "HD" in every Home and in every Car.

Steve - I don't have to be For -or- Against Something
to Honestly Evaluate It. *Wishing thatIBOCand "HD"
Radio will Fail : Ain't Gona Make It Fail.

No, but I get the sense that you are wanting to promote HD radio
simply because you're posting about it here, on a shortwave group.
That's your prerogative, but I personally don't get it.



IBOCcrock presented some 'numbers' and claimed
that those 'numbers' met thatIBOC"HD" Radio is
Doomed to Failure : Those same Numbers can Mean
a Slow and Steady Growth forIBOC"HD" Radio for a
Decade of more. -ps- You don't have to like the Numbers
to give them an Honest Look.

Giving the numbers an honest look means looking at more than the
numbers themselves. It means looking at the development of Wimax and
the fate (good or bad) of satellite radio. It means looking at the
fact that HD doesn't address any of the real (i.e., programming)
problems that explain the current sad state of much commercial
broadcast radio.







As I have said beforeIBOC"HD" Radio will Succeed
or Fail with it's Public Acceptance of FM "HD" Radio
and AM/MW "HD" Radio will simply be dragged along
with FM "HD" Radio.

FM "HD" Radio is not about better Audio Sound :
Is is about a Second 'Sellable" Audio Stream [HD-2]
for the Radio Station to Market to Consumers and
Sell to Advertisers.

What FM "HD" Radio needs is a Killer Application to
make the HD-2 Radio Audio Stream "That Something"
that Radio Listeners {Audio Consumers} both
WANT and NEED !

Presently there is Only One Audio Product that
America's Listening Consumers Want-and-Need
more than Radio :
It Ain't Talk Radio.
It Ain't Music Radio.
It's More Common Then Both -and- American's
Listening Consumers Listen to "IT" more than
all types and kinds of Radio combined.

It Is ________________________________ [.]

it's a 'vision' thing and these forward looking statements
are based on sheer conjecture on my part ~ RHF

If broadcasters had vision, we wouldn't even need to be talking about
HD.- Hide quoted text -

- Show quoted text -- Hide quoted text -

- Show quoted text -

Broadcasters want to do it on-the-cheap with HD Radio and not invest
anything worthwhile in the main and HD channels - radio is too busy
firing talent, in order to please stockholders. Boy, they must be
happy as pigs-in-****, with stocks down 90%! How about you, Eduardo?