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Old April 12th 08, 12:53 PM posted to rec.radio.shortwave
IBOCcrock IBOCcrock is offline
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First recorded activity by RadioBanter: Aug 2007
Posts: 707
Default Eduardo is just angry about the latest Arbitron study of the HDRadio farce

On Apr 12, 1:59�am, "David Eduardo" wrote:
"IBOCcrock" wrote in message

...

"Arbitron/Edison study chills the already thin air of HD Radio"


"All you need to know about this research is this: It says relatively
few know about HD. It says that number hasn't gone up. And it implies
that folks are aware of what they care about, not vice versa. It also
strongly suggests this isn't going to change any time soon - as in,
forever."


All involved with HD know it is a long term proposition, not a quick fix.
Since the costs are very low for the top market stations to "do" HD, there
is plenty of time to let more and more receivers get into the market over
the next 5 to 7 years.


iBiquity is running out of funds, and HD Radio has been around for
three years already, with zero consumer interest. As Arbitron stated,
that is not going to change. If HD Radio was going to take-off, it
would have done so, already, and you know it!