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Old April 12th 08, 10:05 PM posted to rec.radio.shortwave
Telamon Telamon is offline
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First recorded activity by RadioBanter: Jul 2006
Posts: 4,494
Default Eduardo is just angry about the latest Arbitron study of the HD Radio farce

In article
,
IBOCcrock wrote:

On Apr 12, 10:17?am, "David Eduardo" wrote:
"IBOCcrock" wrote in message

...
On Apr 12, 1:59?am, "David Eduardo" wrote:





"IBOCcrock" wrote in message


...


"Arbitron/Edison study chills the already thin air of HD Radio"


"All you need to know about this research is this: It says relatively
few know about HD. It says that number hasn't gone up. And it implies
that folks are aware of what they care about, not vice versa. It also
strongly suggests this isn't going to change any time soon - as in,
forever."


All involved with HD know it is a long term proposition, not a quick fix.
Since the costs are very low for the top market stations to "do" HD, there
is plenty of time to let more and more receivers get into the market over
the next 5 to 7 years.


iBiquity is running out of funds, and HD Radio has been around for
three years already, with zero consumer interest. As Arbitron stated,
that is not going to change. If HD Radio was going to take-off, it
would have done so, already, and you know it!

iBiquity is fully funded, and in for the long term. Consumer interest will
increase as prices decline.

It took CD players 8 years to get to where a portable was under a hundred
bucks.- Hide quoted text -

- Show quoted text -


"Are you waiting in line for your HD radio?"

"If you lower the price enough, folks will buy the radio."

That's the belief about HD radio that is being stoked in our industry.


SNIP

I can tell you that I'm not going to buy some 1st generation piece of
crap radio.

--
Telamon
Ventura, California