"iBiquity Responds To Challenge Of In-Store HD-Radio Demos"
"Getting live or simulated demos in stores, however, has not been a
significant barrier to sales, Sapienza contended. The issue is "No. 4
or 5 on the list of challenges, not No. 1 or 2, based on our success
with online retailers," he contended."
http://www.twice.com/article/CA6561407.html
Isn't this something - iBiquity argues that the lack of in-store demos
hasn't been a barrier to HD radio sales, even though only 25% of
consumers are aware of HD radio, so the majority of consumers wouldn't
know to purchase on-line, so would be exposed to HD Radio in-store.
Also, the HD radios on Amazon are ranked no higher than 13,000 in
electonic sales. So, I guess that Satrad has been wasting their time
with in-store demos. Nothing but excuses and lies.