Eduardo - fellow IBOC-shill diputes your claims about AM ratings.
"Bart Bailey" wrote in message
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In posted on Thu, 5
Jun 2008 05:14:16 -0700, David Eduardo wrote: Begin
"Bart Bailey" wrote in message
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None of the three program for or have any interest in listenership in
San
Diego, signal or not.
They just pay Tom Reopelle to hang out here, is that it?
There's not much San Diego news that KNX doesn't cover.
They only occasionally get any ratings at all there,
Ratings are only for hucksters to brandish about,
my S-meter makes no distinction on the signals I receive.
Most of SD county does not receive a listenable signal from KNX based on
what signal level is required to get ratings.
Besides, with KNX being an information resource, it's not the type
entertainment that drooling dolts who bother to do ratings surveys
would be interested in.
I see, then that is why good all-news WTOP in DC is #1 in the entire market.
KNX just has no appeal in SD, and the signal in all except the extreme
coastal areas is not at the level that listeners require to actually use a
station.
In any case, KNX or the local hip hop station are both sustained by ratings
and the conversion of ratings into revenue, generally in very close
proportion to the ratings delivery. There is no other metric in larger
markets to judge radio by besides ratings, and each station exists based on
generating ratings numbers.
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