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Old October 17th 08, 03:20 AM posted to rec.radio.shortwave
A Browne A Browne is offline
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First recorded activity by RadioBanter: Sep 2008
Posts: 27
Default ibiquity AM hybrid digital radio provides little consumer benefits


While the public is aware of something called "HD"...they have no reason
to
embrace it.

Bingo.


Just like FM.


Not so much.


Very much. Only the time line is different.

It wasn't until they were aware of programming that interested them.


It still hasn't changed since I last mentioned that you probably don't
have time to wait as long.


Why? Is there a finish line?

It can take as long as it takes.

And there's been no effort to market the HD-2's programming.


By who? Maybe not on a national level, but I've heard individual
stations do it (as I also mentioned before).


(As was mentioned before) Individual stations have marketed HD as a
whole...and have mentioned the new "stations between the stations"....but no
effort ahs been made to tell the public "Hey if you like Jazz/Folk/70's,
etc....then get an HD radio and you can get these all the time!"

I know tons of Jazz and Classical fans who are unhappy their stations went
away in recent years. If they knew that $100 would get them the format
unlimited and without commercials, then they would certainly part with the
$100. The problem is they don't know what formats are available.