RadioBanter - View Single Post - Eduardo

dxAce · December 20th 08, 11:15 PM posted to rec.radio.shortwave

wrote:

On Dec 20, 5:33 pm, "David Eduardo" wrote:
wrote in message

...

If I understand, you seem to think this was a successful year and the
HD radio "deployment" is on track?

No station operator I have talked with thinks or ever though this would be
anything but a slow transition. First, there had to be stations, and all
that are needed to drive the market are already on with HD.

Do you think iBiquity investors

will ever want to see a return on their investment?

It is going to take longer with a recession, but one of the reasons
broadcasters financed part of the startup was to allow iBiquity, like the
biomedical firms, plenty of time to achieve the industry goals.

Are broadcasters

pleased with consumer response to HD radio?

There is no way to be pleased until we see low power consumption chips
arrive. Remember the patience of radio: it took Arbitron over 12 years to
get the People Meter deployed, and the reason for patience on both sides of
that equation was the need for technology to catch up to the theory.

Is HD radio making any

money or is it still sustained by investor dollars?

It does not cost very much to keep it going once it is on the air; a bunch
of stations are making money selling HD2 or HD3 channels for narrowcasting,
like a national Hindi network on HD.

Doesn't it all

come down to paying the bills? Will HD radio have enough time to wait
on consumers and receiver technology to catch up?

Sure. Not much cost.

There still seems to be many serious issues about the whole thing. Not
to mention the fact that the FCC might have crossed the line
concerning its relationship to iBiquity.

The argument for that is a reach by the HD opponents, who have neither logic
not facts on their side.

What about iBiquity? Are they not deeply in dept? It's one thing for
stations to see a return (if that's really happening as a "national
Hindi network" has very limited appeal) it's another for investors to
receive a return on their huge investment. It's hard to believe that
HD radio is holding on by anything but a thread. With less than 1
million radios sold after 6 or 7 years, and nothing new on the
horizon, how could anyone be persuaded by iBiquitys description of HD
radio as "Exciting"?

Realistically, to compare the iBiquity HD radio start-up to a
biomedical firm start-up doesn't make sense either. There’s lots of
discretionary money available for biomedical start-ups (I know because
I work for a pharmaceutical company) but broadcasting is another thing
altogether. Based on what I now about iBiquity they were convinced
that HD radio would be ubiquitous by now. I believe Bob Struble
boldly said that by 2009 / 2010 HD radio would be the norm. That
hardly seems likely to happen.

Trust me, I’m not trying to corner you but finding the truth is
difficult. Ibiquity is not a reliable source and most other sources
are very guarded on the subject.

And you're trying to get the truth out of 'Eduardo'?

LMFAO