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Old December 21st 08, 05:37 PM posted to rec.radio.shortwave
Bob Campbell Bob Campbell is offline
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First recorded activity by RadioBanter: Sep 2007
Posts: 153
Default Eduardo - Serious Question For You

"PocketRadio" wrote in message
...

For some reason Eduardo just hates AM radio - AM radio, with its
successful programming is here to stay.


I don't think David "hates AM radio". He is merely stating that, as a
*business*, AM radio is dying. Sure there are still plenty of AM stations
on the air, but they are also moving to FM simulcasts as fast as they can.
How long do you think it will be before the AM part gets shut down?

In my local market here, we had a new AM sports talk station come on about 2
years ago. Frankly, I was amazed. They were *heavily* advertising that it
would be a 50,000 watt station, to cover the entire (large) metro area with
a good signal. However, 2 years later they no longer advertise 50,000
watts, they are *not* 50,000 watts (I can still barely hear it) but they
*do* have a new, powerful FM simulcast that sounds fantastic.

AM radio, with its successful programming, is moving to FM. Existing music
FM stations are the ones in trouble, because no one listens to them any
longer. MP3 players rule the music market now.

This also explains the low interest in HD. If we accept that AM is dying,
then there is obviously no need for AM HD. If FM is becoming the new AM -
mostly news/talk/sports - then again there is no need for HD since analog FM
is more than good enough for that content.