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Old December 21st 08, 11:45 PM posted to rec.radio.shortwave
David Eduardo[_4_] David Eduardo[_4_] is offline
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First recorded activity by RadioBanter: Jun 2007
Posts: 1,817
Default IBOC : FM HD2-Radio Networks - HD-Radio's Bridge To The Future


"Telamon" wrote in message
...
In article ,
"David Eduardo" wrote:

wrote in message
...
On Dec 21, 3:36 am, "David Eduardo" wrote:

Univision Radio already has a contemporary Christian format on HD2
channels in a large variety of markets.

Eduardo - Who's listening? If there are only 1 Million radios
sold, which is a very optimistic number by the way, how many people
could possibly be listening? How could it be self-supporting?


The format director goes to large churches, after previously talking
with the pastor, and explains HD. Discount capons and literature are
given out, and we know of thousands of radios sold this way. The same
has happened with our Tejano network on HD2 in Texas... it's up to
the station to promote the product on the air and the sale of
receivers.

If we move, let's say, 50,000 receivers in the LA market in the next
year, and each person listens an average amount of time for
comparable formats, the HD 2 channel will show in the ratings... low,
but it will show.

The figure on receiver sales is over a million, by the way.


That would be interesting. Let as know when a HD2 channel shows up in
the ratings.

This lends a different dimension on the thought that HD is only
promoted by believers. Ha, ha. Best wishes to Hector promoting his HD2
channel.


In NY and Philadelphia, they have shown. Almost all are encoded, too..