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Old January 20th 09, 03:09 PM posted to rec.radio.shortwave
Commander Col. Klink Commander Col. Klink is offline
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First recorded activity by RadioBanter: Jan 2009
Posts: 36
Default Clear Channel fires 1500 people

On Jan 19, 8:39*pm, "David Eduardo" wrote:
"Wingdingaling6" wrote in message

...
On Jan 19, 10:38 am, wrote:

Clear Channel cut's 1500 people mostly from sales. The sales people
left will be given accounts of those AE's who didn't make it.


While this is an interesting prediction, and well deserved
they get their asses canned, for the most part AM Radio
died the day they switched on IBOC. The day that IBOC
was activated is the day that AM Radio died. Nothing but
f-n white noise from one end of the band to the other and
no more late night DX'ing.

DXing makes no money for AM stations.

AM is dying because its listeners are mostly over 55, and getting older each
year... advertisers seldom target 55 and over, so those stations are, almost
without exception, dropping in revenue and ratings.

Just about 100% of AM station revenue is made in the local metropolitan
area, and most of that is made in daytime hours, not after 7 PM. So whether
you can pick up WSB in Arkansas is of no matter to the broadcaster, who can
not monetize that audience... which is both tiny and nearly unmeasurable.


If advertisers won't buy 50+ then what's the point of HD?
Kool-Aid boy you're correct, the reason Am is dying is every station
has become nothing but
conservative talk repeaters....That targets mostly 50! And so we agree
better sound isn't going to save AM radio.

Unless, you don't really think playing more music in HD is going to
save AM radio do you?