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Old March 7th 11, 02:45 AM posted to ba.broadcast,rec.radio.shortwave,alt.radio.digital
SMS SMS is offline
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First recorded activity by RadioBanter: Oct 2009
Posts: 66
Default They can't carry the news around on a thumb drive

On 3/6/2011 11:17 AM, dave wrote:
On 03/06/2011 06:45 AM, SMS wrote:
Everyone carrying their own content around on an iPod, SD
card, or USB stick, in order to get the content and quality they desire
may work for the listener, but it does not work too well for
broadcasters.


News is the killer app for free radio.


That's true. And what many people don't appreciate is the local aspect
of radio. Those that do appreciate it are the ones trying to move
forward to improve terrestrial radio to make it relevant. One station
that can offer a choice of different content has a big advantage over
its competition.

Ironically, one thing the web does really well is to deliver news, while
one thing it does relatively poorly is to stream music.