Radio Ink

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RAB: Digital Now 14% of Total Revenue

Posted: 05 Feb 2021 11:35 PM PST
https://radioink.com/2021/02/06/rab-...total-revenue/

The Radio Advertising Bureau and Borrell Associates have released new data
that says digital revenue hit $1.1 billion for radio in 2020, an increase
of 12% of 2019. They are also predicting digital will grow another 18% in
2021. The $1.1 billion accounts for 14% of radio's overall ad revenue.