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Old January 26th 17, 12:07 AM posted to rec.radio.broadcasting,rec.radio.info
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Default RadioInsight for Wednesday 25 January 2017

RadioInsight

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Holiday 2016 (12/1 - 1/4) Nielsen Audio PPM Ratings Day 2

Posted: 25 Jan 2017 02:01 PM PST
http://us6.campaign-archive2.com/?u=...e=75862 030d3





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Protesting For The Sake Of Publicity

Posted: 25 Jan 2017 01:56 PM PST
http://radioinsight.com/blogs/110515...-of-publicity/



In the past 24 hours the story of Texarkana Radio Center Classic Hits Hits
105 105.1 KTTY New Boston TX and simulcasters 940 KCMC/105.5 K288FY
Texarkana dropping Madonna from their playlist has been picked up by nearly
every major publication.

Lets call a spade a spade. This isnt a protest like Madonna expressing
herself at the Womens March in Washington was. This is a publicity stunt.

A well designed publicity stunt that gave international exposure to a
nondescript radio station in market 253 and made it known worldwide if even
for just one day. KTTY/KCMC is one of two Classic Hits stations in the
Texarkana market. It registered a 2.3 share in the Fall 2016 Nielsen Audio
ratings making it a low factor even in its hometown on the borderline of
Arkansas and Texas. Now every media property across the globe is discussing
Hits 105. If that turns into more sampling of the station in Texarkana then
KTTY/KCMC has struck gold.



General Manager Terry Thomas was absolutely correct in part of her
statement that Banning all Madonna songs at HITS 105 is not a matter of
politics If it was a protest or political than any artist or celebrity that
participated in the March or have come out against President Trump would
have been banned not only from KTTY/KCMC but all of the companys stations
in the market including Urban AC 104.7 KTOY and its 14.3 share and CHR
107.1 The Fox KTFS-FM.

In a deeply conservative part of the country, KTTY/KCMC struck a nerve that
they knew would connect. And connect it did. But to say you did it merely
as protest or patriotism is a lie. You did it for political reasons. The
politics of gaining listeners and improving ratings. And that is nothing to
be ashamed of.

Take a bow, Hits 105. You found your lucky star and followed it to the type
of publicity that made you touched across the globe for the very first
time. A level that most stations will never reach and live to tell.



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WMZK Flips To Christian; WJMT To Go Oldies

Posted: 25 Jan 2017 08:50 AM PST
http://radioinsight.com/headlines/11...-to-go-oldies/



WRVM Inc. has closed on its $260,000 acquisition of Classic Rock Z104.1
WMZK and Classic Country 730 The Patriot WJMT Merrill/Wausau WI from
Quicksilver Broadcasting.

While WMZK has temporarily gone Silent while preparing to flip to Christian
Preaching as part of WRVMs network based at 102.7 WRVM Suring, 730 WJMT
will be resold to Steve Resnicks Sunrise Broadcasting for an undisclosed
amount.

Sunrise, which owns Sportsfan 100.5 WDTX Rothschild and Cool Oldies 1230
WXCO Wausau, will begin operating WJMT as soon as Friday. They plan on
flipping the station to Oldies as Bluejay 730. WJMT will retain all of its
existing community elements including the daily Swap Shop, Saturday Polka
Show, and high school sports.

WRVM Inc. the new owner of Merrill radio stations WJMT 730 and WMZK 104.1
FM, announces the sale of WJMT to local radio company, Sunrise
Broadcasting, LLC.

Sunrise Broadcasting owner Steve Resnick was employed at WJMT from 1988 to
2008, serving as program director, air personality as well as station
manager for 10 years.

According to WRVM General Manager Mike Cornell, his company is satisfied
WJMT will continue its long standing commitment of local service to the
Merrill community.

“This week we will be making equipment and studio adjustments, which will
interrupt programming and coverage for a few days before returning to a
normal broadcast schedule. WJMT will now be called ‘Bluejay 730’ and will
play favorite’s from the ’60s and ’70s as well as all of the popular
morning show segments including ‘Community Scan’, ‘Swap Shop’ and the
Saturday Polka Show. Coverage of local high school sports will also
continue.

Bluejay 730 will continue to broadcast from its current W. Main Street
location in Merrill.

Sunrise Broadcasting also owns ESPN SportsFan 100.5 FM and Cool Oldies WXCO
in Wausau.

When asked what local listeners can expect to hear when 104.1 FM returns to
the air waves, Cornell indicated the same “Voice of The Master” Christian
programming as can be currently heard on 88.1 FM, which is also licensed to
air in the Merrill area.

Cornell indicated a timeline is not yet set for the start of “Bluejay 730”
broadcasting, but stated hopes are to be on the air by Friday.

While the station awaits approval from the Federal Communications
Commission (FCC) ownership will work on setting up programming details.



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Gary Begin: 5 Hard Steps to AM Radio Growth

Posted: 25 Jan 2017 08:20 AM PST
https://soundadvantagemedia.wordpres...-radio-growth/





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John Peake Named KOST/KBIG Program Director

Posted: 25 Jan 2017 06:32 AM PST
http://radioinsight.com/headlines/11...gram-director/



iHeartMedia has announced that John Peake has been named Program Director
for AC 103.5 KOST and Hot AC 104.3 My-FM KBIG Los Angeles.

Peake joins the stations from iHearts San Diego/Riverside region where he
was Senior Vice President of Programming. He has also served as
VP/Programming in Seattle and Show Director for the syndicated John Jay
Rich morning show during his time with the company. Prior to joining
iHeart, Peake programmed Dance Energy 92.7 KNGY and Hot AC Alice 97.3 KLLC
San Francisco, CHR NRJ in Paris, and 104.1 KRBE Houston.

Peake supplants iHeartMedia West Region Senior VP/Programming Andrew
Jeffries as Program Director for KBIG and Michael La Crosse at KOST. La
Crosse will become an advisor working on special projects under Jeffries.

iHeartMedia announced today that John Peake has been named Program Director
for AC station KOST 103.5 and Hot AC/Adult Top 40 station 104.3 MYfm in Los
Angeles, effective immediately.*KOST 103.5 and 104.3 MYfm have a strong
cross-platform presence and broadcast several popular personalities
including Ellen K, Valentine, Mark Wallengren, Mario Lopez and Karen Sharp
and produce legendary marquee events including 104.3 MYfm: MY Big Night Out
and the KOST Disneyland Resort Takeover.

iHeartMedia has massive consumer reach and influence across multiple
platforms and delivers more live programming than any other media company
and Peake will be responsible for day to-day programming operations for
KOST 103.5 and 104.3 MYfm. He will work closely with on-air personalities
and sales to oversee the on-air content, digital footprint and music
programming for both stations.

“John is an amazing talent coach, incredible music head and strong leader
who has helped develop some enduring radio brands,” said Andrew Jeffries,
Executive Vice President of Programming, West Division for iHeartMedia’s
National Programming Group. “We’re thrilled to now have his talent and
experience in Los Angeles and we know that KOST 103.5 and 104.3 MYfm will
continue their immense success under his leadership.”

Peake brings more than 25 years of radio industry experience to his new
position. As Regional Senior Vice President of Programming for
iHeartMedia’s San Diego/Riverside region, he managed multiple formats
including Hot AC, Classic Rock, CHR, Rhythm, News-Talk and Sports. Peake
also previously served as the Operations Manager for iHeartMedia Seattle
and the Show Director for Premiere Networks’ Johnjay Rich show. Prior to
joining iHeartMedia in 2009, he was a Program Director for stations in
Houston, TX and San Francisco, CA and worked internationally as the Mission
Director for NRJ Radio Group in Paris, France. Peake is a graduate of the
University of Maryland.

“KOST 103.5 and 104.3 MYfm are some of LA’s most influential brands and
their bold and innovative approach has made them leaders in the Los Angeles
market,” said Peake. “What gives these brands their real potency are the
people who work there. I am humbled and excited to be joining such a
talented team and I look forward to being part of their continuing success.”

The company also announced that Michael La Crosse will transition into an
advisory role that will include working on key projects in iHeartMedia’s
West Division. The company will release more details on his new role at a
later date. iHeartMedia San Diego/Riverside will announce its new Regional
Senior Vice President of Programming soon.

iHeartMedia is a leading media outlet in the Los Angeles market. Its radio
brands and content are available across multiple platforms, including its
broadcast stations; online via its branded digital sites; mobile; and
social, with nationwide listening through iHeartRadio, the all-in-one
streaming music and live radio service – with its more than a billion
downloads and 90 million registered users.




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NextRadio To Launch Listening Measurement Tools

Posted: 25 Jan 2017 06:05 AM PST
http://radioinsight.com/headlines/11...urement-tools/



The NextRadio app is adding The Dial Report to help measure listening
through the app for ad agencies.

The Dial Report will provide location-based data, demographics and radio
listening data within 48 hours of airing spots and measure campaign
listens, views, interactions, listener proximity and in-store traffic to
advertisements.

The NextRadio app is available for some Android devices and brings analog
FM listening to those phones.

TagStation, the power behind NextRadio® is launching the most advanced
radio campaign measurement tool to date. The Dial Report provides robust
analytics and insights about radio ROI, by measuring campaign results and
listener behavior for advertisers that enhance their on-air radio campaign
with the NextRadio app.

Today, brands and agencies expect radio performance measurement data on par
with that of digital. The new Dial Report is a digital measurement report
of analog radio usage. It provides location-based data, demographics and
radio listening data within 48 hours of airing spots. Dial Report users can
drill down into MSAs and/or device activity to uncover campaign listens,
views, interactions, listener proximity and in-store traffic.

“NextRadio is a game-changer for the radio industry because it provides
meaningful radio data that agencies and brands can use to prove the value
radio spots bring to their marketing efforts. Being able to see the
proximity of a listener is unprecedented in the radio industry. Brands are
taking notice and asking how they can get these insights,” said Paul
Brenner, President of NextRadio.

To learn more and see all that the Dial Report offers, please join
NextRadio for a live webinar on January 26 at 2 p.m. EST/11 a.m. PST.
Register at http://live.nextradioapp.com/the-dial-report-webinar.




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Holiday 2016 (12/1 - 1/4) Nielsen Audio PPM Ratings Day 1

Posted: 24 Jan 2017 02:00 PM PST
http://us6.campaign-archive1.com/?u=...e=75862 030d3





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