Home |
Search |
Today's Posts |
#5
|
|||
|
|||
It seems like in the Dallas market, every local talk
host and news reporter does testimonial ads where THEY JUST HAPPENED to be a user of that company's auto leasing eat-all-you-want-and-still-lose-weight diet product laser eye surgery contact lenses by mail foundation leveling aluminum siding storm windows solar-tube skylights baldness cures hair transplant doctors impotence cures stomach staple doctors stop smoking patches stop smoking and lose weight hypnotists fitness centers carpet cleaning wood floor installers Some of these testimonials are mutually exclusive. One local host sprouted profanity at a listener who saw him at a station sponsored event and mentioned that he didn't look like he had lost 35 lbs like he claimed on the radio. A good number of these products are under investigation for fraud at the very time they stations are still running their spots. They only time some of these spots abuptly STOPPED was when Body Solutions went bankrupt owing the stations lots of money. How will radio ever have any credibility while doing these practices? |