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WLW AM ranked #1
On Mar 8, 6:51 am, "David Eduardo" wrote:
wrote in message ups.com... I found your little Arbitron ratings: http://www.arbitron.com/radio_stations/home.htm That is 12+ (all ages). Advertisers do not buy 12+, which is why Arbitron gives the data away. Stations pay hundreds of thousands of dollars a year to get the specific age groups, because advertisers want 25-54 and its subsets, not the 55+ AM gets. No stations are ranked even close to WLW AM In 25-54, there is a virtual three way tie for first. Half the WLW audience is over 55, and useless for sales. And, aside from WLW, there is no other AM station in the top 15 in Cincy. - funny, I checked New York, for example, and there are a bunch of AMs in the top rankings ahead of FMs. In 25-54, there is no AM station until you get to #15. The first 14 stations are all FM. While the #1 station has over a 7 share of listening, the highest rated AM has just a 2 share. As usual, you are full-of-**** - be AMs naysayer so this wonderful, destructive HD-AM can save the AM band. You are simply a ****ing IBOC shill. Your argument just turned and bit you. My whole point is that AM is becoming a band only for old people, one that advertisers have no interest in. You tried to prove something with figures that are meaningless, 12+ ratings. And the fact is, advertising is not sold on 12+, it is sold on 18-34 and 25-54 adult demos. AM is dying because the listeners are too old and advertisers can not reach their most desirable consumers on AM. DE - RRS = Old People {55+} = AM Radio - You Are Right ~ RHF |
WLW AM ranked #1
On Mar 9, 5:31?am, "David Eduardo" wrote:
"HFguy" wrote in message news:iU7Ih.5109$ig.1577@trndny07... David Eduardo wrote: At the present rate, all AMs in a few years will be religious or niche ethnic focused, once news-talk moves to FM. Sure, there will be AM stations, but with nearly no listening and serving very tiny constituencies. Are you saying that FM will no longer be primarily a music medium? If so, that will be the end of FM for me. One or more FMs will be all talk... maybe even an all sports one, too. FM is mainly for music and AM is news/talk/sports. These, and other AMs, are all ranked in the top-5, well-ahead of most FMs: WHO-AM News Talk Information 9.7 7.2 9.9 10.6 WLW-AM News Talk Information 8.9 9.9 11.2 9.8 WSB-AM News Talk Information 9.3 8.7 9.2 8.2 WGN-AM News Talk Information 5.3 5.5 5.8 5.4 WBBM-AM All News 4.2 4.1 4.4 4.6 WLS-AM News Talk Information 4.1 3.7 3.7 3.8 WTAM-AM News Talk Information 7.3 8.0 6.5 7.3 WJR-AM News Talk Information 4.8 4.9 5.3 5.3 KMOX-AM News Talk Information 8.4 7.7 8.2 8.4 KSL-AM News Talk Information 5.9 6.7 8.6 7.7 http://www.arbitron.com/radio_stations/home.htm When I talked with KSL, there are just simulcasting in FM, with no plans of dropping AM. Ths FCC is severely backlogged in granting simulcast FM slots, and the FM band is already well-overcrowded. If moved off AM, too many listeners would be lost. AM talk radio is rated higher than FM, so it isn't going away. You just enjoy trying to make people feel miserable, with all your doom-and-gloom - HD/IBOC is dead. **** you. |
WLW AM ranked #1
"RHF" wrote in message s.com... On Mar 7, 9:58 am, "David Eduardo" wrote: wrote in message ups.com... "Stars line up for 'Simpsons'" "Radio ratings: Clear Channel's WLW-AM (700) was the big winner in spring quarter Arbitron ratings, taking first place with all adults in morning, midday, afternoon and evening ratings." And there is no other AM for the next 13 ranked positions in the market. DE - When 'you' Are Numb3r # 1 (Número Uno) Who Cares Who The Other 13 Are . . . ~ RHF It does not work that way. The proximity of the ratings of the #1 station and the first eight or ten others in most markets is dramatic... usually no more than a share or so difference between #1 and #10 in most markets.This means, to the ad buyer, that there are 10 #1 stations and rates can be negotiated agressively. |
WLW AM ranked #1
"HFguy" wrote in message news:fl8Ih.590$jf.118@trndny04... David Eduardo wrote: Again: those are 12+ numbers, not the sales demos of 25-54. Each of them does significantly worse in 25-54. For example, WGN is not even in the top 20 in Chicago in 25-54 in the latest ratings. This is why its revenues have dropped so severely. And in most markets, only one or two AMs are in the top 20 in the sales demos vs. 18 or 19 FMs. Most major AMs are considering a transition to FM to "get back" the 35-54 numbers they need to be able to sell, or they will become all over-55 soon, and cease to be profitable. Companies like Bonneville, Clear Channel, Cox and others are already moving news/talk formats to FM. Others will follow. It's not about 12+ ratings... it is about the ability to convert ratings to revenue because news/talk is a very expensive format and revenue is declining because so much of the audience is over 55. There is no money in 55+... in larger markets, advertisers will not buy 55+. You seem to live in a world of radio and it's relation to money. I would be insufferably bored with such a life. Do you have any hobbies or other creative interests? What do you talk about at parties? Can you go a day or more without talking to anyone about commercial radio? Sure. But this is not an impressionist or puntillist forum, nor is it one about home repair or about creative writing or poetry or bycycles. If I was a billionaire, I would own a large group of commercial free radio stations across the country with nothing but music and information. Oh, it's already beening done... XM and Sirius. But they lost an aggregate $1.5 billion last year, so the price is steep. Just one New York or LA FM will set you back $300 to $400 million, so I hope you get many billions. I bet the FCC would try to stop me from doing it because there wouldn't be any money in it for them or the government in general. The government gets no more nor no less money from a non-com than a commercial station. |
WLW AM ranked #1
"RHF" wrote in message oups.com... This is a Valid Static When . . . {Drum Roll Please ! ! !} 51% of the AM Radio Listeners to these AM{HD} Radio Stations Have AM {HD} Radios +and+ Are Listening to AM {HD} Radio Broadcasts. . However =IF= These AM Radio Listeners are in-fact 'still' Listening to AM Radio Stations with : AM {Analog} Radios +and+ Are Listening to AM {Analog} Radio Broadcasts. . It All Means Nothing "Nada" [.] {FYI - Thats A Big Period} . Numb3rs Have Meaning -and- Are Often Meaningless ~ RHF . This Comes from That Place {Both Near and Far} Where Everything Adds Up to Nothing . . . [ Die Grosse Welt Von Nichts ] What it means is that the owners of the major AMs know that they must do something to change AM... either HD or move the format to FM. |
WLW AM ranked #1
y'all make me laff,sometimes.Metinks I yam going huntin for some new
married and divorced wimmins around this old World to flirt with and nasty talk with. cuhulin |
WLW AM ranked #1
wrote in message ups.com... On Mar 9, 5:31?am, "David Eduardo" wrote: When I talked with KSL, there are just simulcasting in FM, with no plans of dropping AM. You called on a Sunday morning. Management is not noted for being in a radio staiton early on a Sunday morning.Unless you talked to Bruce Reese, you did not talk to the right person. The person on the air or on the board would only know today's plan, which is to simulcast to get the younger demos to listen. In the future, as the AM audience matures even more, the AM will become unneeded and might better serve the LDS some other way. Ths FCC is severely backlogged in granting simulcast FM slots, The FCC does not regulate programming, simulcasts, changes of format, moves of format from one band to another, etc. and the FM band is already well-overcrowded. So what? We are talking about moving or simulcasting the existing programming of some AMs to existing, probably co-owned FMs. Band crowding, the FCC, etc., have nothing to do with this. Of course, in Phoenix, when Bonneville moved KTAR from AM to FM, they paid $60 million for someone else's FM so they could do that. They must have thought it was pretty important to get the news talk format on FM to spend that kind of money. If moved off AM, too many listeners would be lost. There is no proof of this, and lots of proof to the contrary. When WTOP moved to FM over a year ago in DC, the total audience increased compared to when it was on AM. Same in Phoenix, Dayton, Tallahassee, Jacksonville, etc. AM talk radio is rated higher than FM, so it isn't going away. Not true. A good example is the FM talker in Pittsburgh. Just a couple of years old, it now beats KDKA in the sales demos, while KDKA's revenues are way off. Moving news talk to FM increases the listening, and dramatically grows the under-55 demos You just enjoy trying to make people feel miserable, with all your doom-and-gloom AM has had an 85 year run. But it no longer serves most people well or at all. Time to move on. - HD/IBOC is dead. **** you. When swearing is employed, it usually means the argument has been lost. |
WLW AM ranked #1
In article ,
"David Eduardo" wrote: wrote in message oups.com... Your argument just turned and bit you. My whole point is that AM is becoming a band only for old people, one that advertisers have no interest in. You tried to prove something with figures that are meaningless, 12+ ratings. And the fact is, advertising is not sold on 12+, it is sold on 18-34 and 25-54 adult demos. AM is dying because the listeners are too old and advertisers can not reach their most desirable consumers on AM. AM will be around, until after we are gone. At the present rate, all AMs in a few years will be religious or niche ethnic focused, once news-talk moves to FM. Sure, there will be AM stations, but with nearly no listening and serving very tiny constituencies. You know what would make a good addition to your web site is a picture of you wearing one of those board signs on your front and back with the straps over your shoulders. The signs would read Repent! Repent! Buy a HD radio before it is to late. The end of the analog radio is near. -- Telamon Ventura, California |
WLW AM ranked #1
"Telamon" wrote in message ... In article , "David Eduardo" wrote: wrote in message oups.com... Your argument just turned and bit you. My whole point is that AM is becoming a band only for old people, one that advertisers have no interest in. You tried to prove something with figures that are meaningless, 12+ ratings. And the fact is, advertising is not sold on 12+, it is sold on 18-34 and 25-54 adult demos. AM is dying because the listeners are too old and advertisers can not reach their most desirable consumers on AM. AM will be around, until after we are gone. At the present rate, all AMs in a few years will be religious or niche ethnic focused, once news-talk moves to FM. Sure, there will be AM stations, but with nearly no listening and serving very tiny constituencies. You know what would make a good addition to your web site is a picture of you wearing one of those board signs on your front and back with the straps over your shoulders. The signs would read Repent! Repent! Buy a HD radio before it is to late. The end of the analog radio is near. Except that the end of analog radio is not near. The end of salable AM analog is, since the demographics of AM are increasingly 55+, and moving the viable format, news / talk, to FM is going to be a growing priority. Younger demos just don't use AM, and it is those demos that generate sales. Analog on FM will go on for the foreseeable future, although HD offers multiple advantages, including better, interference free quality of the analog audio on the HD 1 channel and totally new formats on the HD 2 channels. AM might gain some life with HD on the few viable stations remaining. There is no guarantee of this, since the younger listeners currently have no use for AM. |
WLW AM ranked #1
Telamon wrote: In article , "David Eduardo" wrote: wrote in message oups.com... Your argument just turned and bit you. My whole point is that AM is becoming a band only for old people, one that advertisers have no interest in. You tried to prove something with figures that are meaningless, 12+ ratings. And the fact is, advertising is not sold on 12+, it is sold on 18-34 and 25-54 adult demos. AM is dying because the listeners are too old and advertisers can not reach their most desirable consumers on AM. AM will be around, until after we are gone. At the present rate, all AMs in a few years will be religious or niche ethnic focused, once news-talk moves to FM. Sure, there will be AM stations, but with nearly no listening and serving very tiny constituencies. You know what would make a good addition to your web site is a picture of you wearing one of those board signs on your front and back with the straps over your shoulders. The signs would read Repent! Repent! Buy a HD radio before it is to late. The end of the analog radio is near. LOL... he's already a few tostadas shy of a fiesta, so why not! |
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