"Monty Hall" wrote in message
...


These broadcasters are insane to do things like HD/IBOC to restrict and
limit their already-dwindling audiences. They should be working to
INCREASE their coverage area and listenership; not reduce it.

The only coverage that counts is in their home markets.

DX listeners don't count in the business model.


They don't count because these days some bean counter doesn't care. At one
time, they were quite important, and a large number of high power stations
programmed specifically for them. KWJJ and KGA used to have nighttime
programming aimed specifically at coast to coast truckers and sold time to
businesses that catered to them, such as truck stops, oil companies, etc.
WSM still figures in distant listeners for the Grand Ole' Opry. Nearly
every station had someone on their staff that would answer signal reports.