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Old January 5th 09, 02:34 AM posted to rec.radio.shortwave
RHF RHF is offline
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Default In The USA "Free" Over-the-Air Radio Is A 'Local' Commodity

On Jan 4, 4:52*pm, "David Eduardo" wrote:
"Dave" wrote in message

m...



Bob Dobbs wrote:
David Eduardo wrote:
"Monty Hall" wrote in message
...
These broadcasters are insane to do things like HD/IBOC to restrict
and limit their already-dwindling audiences. They should be working
to INCREASE their coverage area and listenership; not reduce it.
The only coverage that counts is in their home markets.


DX listeners don't count in the business model.
They never have since the early 50's.


Your only experience with what counts depends on someone with extra time
filling out a diary truthfully and having their circumstance being
actually representative of a desirable demographic rather than the
fantasy many of those people present as you do in this forum.


- - So KFI's reputation as a powerful station with
- - listeners afar doesn't help its local ratings?

- I don't see how it would.
- People listen if they like it, not because someone
- 200 miles away can hear it (which with the two
- Mexicans on, they can't)

In The USA "Free" Over-the-Air Radio Is A 'Local' Commodity

? Does someone 750 Miles away : Drive all the way
to the LA Metro Area to buy a Car from the local
Hollywood Chevy Dealer - NO !

For the AM and FM and now "HD" Radio Broadcaster
in 2000s the Signal Follows the Revenue and that
Revenue is 'Local'. Or part of a National Buy that is
distributed on a 'Local' Basis via 'Local' Radio Stations.

in the usa radio is a 'local' commodity - idtars ~ RHF
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