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Old May 23rd 09, 12:48 AM posted to rec.radio.shortwave
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Default Old Arbitron Diaries and New People Meters : Changing the OldAssumptions About Who Listens to What On the Radio

On May 22, 2:48*pm, "David Eduardo" wrote:
"~ RHF" wrote in message

...
On May 22, 8:59 am, "David Eduardo" wrote:



"~ RHF" wrote in message


...


The old Diary System 'weighted' certain Demos
to 'favor' Minority Listeners and Radio Stations.
-aka- Affirmative Action


Untrue. The Diary system continues in 250 markets, and attempts to achieve
via recruitment and weighting up or down total proportionality with the
market population and all subsets.


The new People Meters simply track what People
in-fact Listen-To whether they are : White, Black,
Brown, Yellow, Red, Male, Female, LGBTG,
Hispanic, etc . . .
http://www.arbitron.com/portable_people_meters/home.htm


The meter based results are also weighted up or down to achieve
proportionality.


Then why the Law Suits ?

The legal actions and protests have to do with the way the panel is
constructed.


OK so it is Not WEIGHTED Enough
-aka- "Lopsided As Hell"
Against The Facts and Reality ~ RHF
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