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RHF wrote:
D'Eduardo's usual come back {reply} is Numbers that's time and time again; and after awhile the replies all sound like : Let Them Eat Numbers ! -a-la- Marie Antoinette Commercial radio is always about numbers, specifically numbers of DESIRABLE listeners. Desirable listeners are usually men and women ages 25 to 49 because they are known to spend the most money across the most kinds of products and services. Remember, as the radio audience you are not the customer, you are the PRODUCT being sold to the customer. The customer is the advertiser. This is why David Eduardo has a successful career in radio and you do not. |
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