--

"RedOctober90" wrote in message But this is SW!
Most radios you will find in the bargin bin at a
dollar store has AM/FM. It's hard to find SW radios in your basic
Walmart or Target Why would they fear the destruction of the clear
channel stations? Barely anyone I know even knows what SW is. I
couldn't give a crap about Clear Channel and it's AM radio stations,
which broadcast crap ads for "male performance substitute" every
couple of minutes.

I'm afraid that there's some confusion in your mind about what was/is a
"clear channel station" and a Clear Channel Station (note the caps in the
latter). While Clear Channel (caps, again) owns a number of what used to be
known as clear channel (no caps) stations, not all clear channel stations
are Clear Channel stations.

Back to the point of the thread: There is simply no doubt that the rules
against domestic broadcasting via shortwave in this county were promulgated,
the ban was mainly in response to the fears of SW competition held by the
large MW and particularly clear channel stations. The fears were in
hindsinght probably unfounded. But it's all there is the regulatory and
legislative history if you'd care to read it.. This happened way, way, way
before Clear Channel (the company) was ever dreamed of. This is simply a
fact. There is no need to speculate about the matter.

Don Forsling

--

----------------------------------------------------------------------------
--
Don Forsling

"Iowa--Gateway to Those Big Rectangular States"
"Telamon" wrote in message
...
In article ,
"Don Forsling" wrote:

--


Telamon
Ventura, California

I think there are many people using them for information and news but
not so much for entertainment. The entertainment factor may be making
the difference in which SW does not show up in the surveys.

--

What makes you think that using radio for news and information instead
of
for entertainment would lessen the extent to which shortwave listener
would
be reflected in survey results? It wouldn't make any difference.
Surveys
either measure listening coincidentally (as in "What are you listening
to
right now?") or through recall via diary or interview (as in "Write down
what you listened to today or tell us what you listened to today").
There
is no reason why results would be skewed by program content. Shortwave
listening is essentially zip in developed countries and just about zip
in
impoverished countries (as a percentage of radio listeners who _ever_
listen
to shortwave, that is....

I have been surveyed by radio stations and every time all the questions
were entertainment related with no mention of news, weather, talk, and
commentary.

(In audience research work, the term "lots" as in "lots" of shortwave
radios
are sold or "lots" of people get their news, etc., doesn't cut it
statistically). Shortwave is a technology the time for which has come
and
gone in terms of being of any serious utility. And it "disappears" just
a
little bit more day by day. And _that_ is not surprising.

A lot of money has been spent on SW radios over the years. People must
be doing something with them.

Sure a lot of money has been spent on SW radios, but as a percentage of the
amount spent on radios without shortwave capability, the amount is
miniscule--peanuts. I wonder how many people in a state with a population
of, say, 3,000,000 are listening to SW during an evening hour? My off-hand
estimate would be no more than 100. My estimate is probably on the high
side.

Don Forsling wrote:

I wonder how many people in a state with a population
of, say, 3,000,000 are listening to SW during an evening hour? My off-hand
estimate would be no more than 100. My estimate is probably on the high
side.

I agree that shortwave listening is a very small part of the total radio
audience, especially if you include FM. However I think you're estimate
is probably on the low side. Of course it depends on what world events
may be taking place on any given day/night.


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"Don Forsling" wrote in message ...

Sure a lot of money has been spent on SW radios, but as a percentage of the
amount spent on radios without shortwave capability, the amount is
miniscule--peanuts. I wonder how many people in a state with a population
of, say, 3,000,000 are listening to SW during an evening hour? My off-hand
estimate would be no more than 100. My estimate is probably on the high
side.



DF,

Maybe more like 0.01% or
- One in Ten Thousand (1:10,000) or
- - 300 out of 3 Million.

jm2cw ~ RHF

..

..

"Telamon" wrote in message
...
In article ,
"Don Forsling" wrote:

I have been surveyed by radio stations and every time all the questions
were entertainment related with no mention of news, weather, talk, and
commentary.

Radio stations do their own proprietary research. Most phone research has to
do with music and morning shows.

Ratings are not opinion-based. They are done by Arbitorn in the US, BBM in
Canada, etc. they consist of finding out what station a person listend to at
what time.

(In audience research work, the term "lots" as in "lots" of shortwave
radios
are sold or "lots" of people get their news, etc., doesn't cut it
statistically). Shortwave is a technology the time for which has come
and
gone in terms of being of any serious utility. And it "disappears" just
a
little bit more day by day. And _that_ is not surprising.

A lot of money has been spent on SW radios over the years. People must
be doing something with them.

Certainly not listening in any appreciable or measurable number.

Oh, define "lot" and compare to the value of the 700 million radios in the
USA.

--"David Eduardo" wrote in message
. ..

"Telamon" wrote in message
...
In article ,
"Don Forsling" wrote:

I have been surveyed by radio stations and every time all the questions
were entertainment related with no mention of news, weather, talk, and
commentary.

No, Don Forsling didn't write this :-\