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Old April 1st 07, 09:21 PM posted to rec.radio.shortwave
matt weber[_2_] matt weber[_2_] is offline
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First recorded activity by RadioBanter: Mar 2007
Posts: 5
Default Tracking chips in HD radios

On Sat, 31 Mar 2007 20:47:23 GMT, "David Eduardo"
wrote:


"David" wrote in message
.. .
On 31 Mar 2007 11:02:47 -0700, "ve3..." wrote:


In WWII Nazi submarines used TRF receivers as the oscillator in a
superhet put out enough signal that air and naval sub chasers could
home in on the signal and deep-six them.

Except that TRF receivers have no oscillators. The reason the military
like TRF radio's is absent any oscillator, they don't emit anything to
give away position or frequency....



In fact, there is a ratings service, called MobilTrak which installs
antennas on utility poles where cars go by, and can tell what FM station is
being listened to based on the IF offset, but it does not work on AM.

Works only until someone decides to build an FM receiver with an IF
somewhere other than 10.7 Mhz....

http://www.mobiltrak.com/ has an explanation of the technology.

Mostly, this is used by retail business to see what station is listened to
at point of purchase (POP) for ad effectiveness studies. It is of limited
value in quantifying audience, as 2/3 of radio listening is not in the car.