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Old October 3rd 07, 10:04 PM posted to rec.radio.shortwave,rec.audio.tech,rec.audio.car
Brenda Ann Brenda Ann is offline
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First recorded activity by RadioBanter: Jul 2006
Posts: 855
Default SAD truth about AM nighttime - almost nobody is listening


"David Eduardo" wrote in message
...
Then why have news talk stations all over the US moved totally to FM or
are transitioning with simulcasts? The answer is that they get a big
increase in 25-54 listeners when on FM, as the under-55 crowd likes the
programming, but hates the sound quality. When they get it on FM, they
listen.


I'm sure glad that the radio industry can afford to just toss away the
largest segment of the population, with the most disposable income. No
wonder so many businesses are going under, if that's the way they do
business.