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RadioInsight for Friday 18 March 2016
RadioInsight
/////////////////////////////////////////// Pair Of Honolulu Format Changes Posted: 18 Mar 2016 11:39 AM PDT https://radioinsight.com/blog/headli...ormat-changes/ A pair of format changes have taken place in Honolulu. iHeartMedia has flipped Conservative Talk 990 KIKI to Sports Fox Sports 990. KIKI is running the national Fox Sports Radio lineup outside of Dan Patrick and Jay Mohr. Fox Sports Daybreak will air from 12am-6am, Colin Cowherd 6-9am, Rich Eisen 9am-12pm, Steve Gorman 12-2pm, JT The Brick 2-5pm, Jason Smith 5-8pm, and Ben Maller 8pm-12am. KIKI will also be the Honolulu affiliate for Los Angeles Dodgers baseball and Tennessee Titans football, the latter due to Quarterback Marcus Mariotta being a Hawaii native. Late last month HHawaii Media flipped Hot AC Mix 101.1 KORL-FM Waianae/Honolulu to Oldies as Oldies 101.1. KORL describes itself as Oahu’s “Oldies Station” playing the Greatest Hits from the 60s and 70s with a formula of Pop, Rock and RB and positions itself against Salem Media Classic Hits 107.9 Kool Gold KKOL. /////////////////////////////////////////// Station Sales Week Of 3/18 Posted: 18 Mar 2016 06:28 AM PDT https://radioinsight.com/blog/headli...s-week-of-318/ Station Sales Gregory Shinns Central Arkansas Radio Group is buying Noalmark Broadcastings Hot Springs AR cluster for $1.6 million. The stations involved are Rock simulcast Real Rock 93.5 KYRC Bismarck/101.5 KHRK Malvern, CHR 105.9 KLAZ Hot Springs, and Southern Gospel 1420 KBHS/105.5 K288FP Hot Springs. Noalmark retains its clusters in El Dorado and Magnolia AR and Hobbs and Roswell NM. Adams Radio Group trades Variety Hits 1280 WSUX/96.3 W242AV Seaford DE to Vincent Klepacs Bayshore Media for Alternative 104.3 The Ryde 1590 WIJK/104.3 W282AW Ocean City and 105.1 W286BB Ocean Pines MD. Liberman Broadcasting sells 1230 KCOH Houston to Roberta Rose Ramirez Pueblo de Galilea for $1.8 million. KCOH currently simulcasts Liberman Regional Mexican La Ranchera KNTE Bay City/850 KEYH Houston. RR Radio Corporation donates Liberal Talk 1450 KPTR Palm Springs CA to Desert Community College. RR retains KPTR simulcast 1340 KWXY Catherdal City and Conservative Talk 920 KPSI Palm Springs. Telesouth Communications is purchasing three Mississippi stations from Olvie Sisk for $1.15 million. Air South Radio sells AC Power 101 101.9 WFTA Fulton/Tupelo and Variety Hits Max 95.9 WCNA Potts Camp/Tupelo, while co-owned Metro Radio sells AC 96.1 WLZA Eupora/Starkville. Sisk will retain WFTAs tower site while giving Telesouth all rights to antennas from 400 and higher rent free for 30 years. TW Communications sells Gospel 1050 WTWG Columbus MS to CBN Communications for $75,000. The buyer is a consortium of three local Baptist churches. Collins Communications Company sells Country 1470 The Twister KDHN Dimmitt TX to Nancy Malones ELB Broadcasting for $10. Sale Dismissals KSBJ Educational Association is walking away from its June 2014 application to purchase 99.7 KROY Palacios TX from Roy Henderson for $350,000. Multiple parties filed petitions to deny and informal objections to multiple infringements made by Henderson including not paying nearly $100,000 to Victoria Radioworks for an FCC show cause order related to moving 95.1 KVIC Victoria to 104.7 due to Hendersons upgrade of 94.9 KHTZ Gandao to a Class C1 from a C2 on 104.7. Another petition stated that KROY shouldve had its license deleted for filing fraudulent STA applications and being silent for more than 365 consecutive days. Translator Sales /////////////////////////////////////////// Nielsen Launches Digital Audio Ratings Posted: 17 Mar 2016 01:03 PM PDT https://radioinsight.com/blog/headli...audio-ratings/ Nielsen today announced the launch of its Digital Audio Ratings to measure listening across over-the-air, mobile apps and web players regardless of device. The service has been measuring over 2500 stations already in all 48 PPM markets and will focus on streams of programmed webcasters and over-the-air stations at first. Measurements of custom streaming services and on-demand audio including podcasts will follow. Two month pre-currency previews will be available in the February and March surveys. Starting with the April 2016 survey, Nielsen clients will need to license the data separately from their current subscription. Nielsen began promoting the now-live service to stations last year. Nielsen (NYSE: NLSN) today announced the launch of Nielsen Digital Audio Ratings, the new solution to measure over-the-air radio listening, across mobile apps and web players, regardless of ad model and device—smartphones, tablets and computers. The service will provide the industry with the ability to assess the value of digital inventory and clarify return on digital investments, while aligning with established broadcast and digital currencies. Nielsen Digital Audio Ratings is a component of Nielsens Total Audience, an initiative that provides comparable metrics across all linear and digital platforms. The Nielsen Digital Audio Ratings service, which is currently collecting data on more than 2,500 station streams across all 48 personal people meter (PPM) markets, measures the extension of broadcast radio to streaming environments. Initially, Nielsen Digital Audio Ratings will report the listening of digital streams of AM/FM radio stations and e-radio stations in the 48 PPM markets. Measurement for custom-curated and on-demand audio, including podcasts, is currently in development. With the way people consume content in a continual state of change, its critical to capture all of the platforms where people are listening to audio, whether on the radio, computers or smartphones, said Brad Kelly, Managing Director, Nielsen Audio. To achieve Total Audience for audio, we must provide a comprehensive view of listening behavior across all platforms and what better way to start than with radio. Nielsen Digital Audio Ratings allows broadcasters, advertisers and marketers to better understand the dynamics of a stations over-the-air and online audiences. Nielsen Digital Audio Ratings employs Nielsens proprietary software development kit (SDK), which is integrated into mobile apps and web players. This method uses big data, a census-style measurement approach and demographic information from third-party data providers, which is calibrated with Nielsens PPM panel. The product combines digital audio measurement with clear, industry-standard methodology, allowing clients to measure the total reach of radio listening. Additionally, Nielsen Digital Audio Ratings gives radio stations the insight buyers and marketers need to quantify the size and nature of a stations online audience on smartphones, tablets and computers. The result is a seamless audio measurement that allows broadcasters and marketers to easily plan, buy and sell all audio content. The service will formalize a two-month pre-currency preview period covering data from the February and March 2016 surveys, available in mid-March and mid-April, respectively. Beginning with the April 2016 survey data, released in mid-May, clients must license Nielsen Digital Audio Ratings to access data related to their own media properties and the data of other subscribers. Nielsen Digital Audio Ratings audience estimates will include both an average quarter hour (AQH) and average minute audience (AMA) metric for digital streams. In the near future, Nielsen Digital Audio Ratings will expand reporting to include diary markets, as well as regional and national views. Radio is a crucial format to reach audiences and must be an integral part of Nielsens Total Audience initiative, said Kelly. With Nielsen Digital Audio Ratings we will be able to capture broadcast radios total reach and begin laying the groundwork to measure other audio platforms where people listen to music, syndicated programs or news/talk and sports content. |
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