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Old March 4th 07, 09:41 PM posted to rec.radio.shortwave
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Posts: 321
Default "Should Country stations specifically chase Hispanics?"

On Mar 4, 6:23�pm, "David Eduardo" wrote:
wrote in message

ups.com...
On Mar 4, 5:56?pm, "David Eduardo" wrote:

You have no idea, who I talked with


Nobody in management is in on a Sunday morning. That is about the lowest
rung on the radio ladder.

- he said, over 50 years, not just
50. He knew, what he was talking about.


Compared to you, Clarabelle the Cow knows more about radio.

At-any-rate, you let me know,
when all the US and Canadian AMs go dark, because I will only be out
of a hobby, and you will be out of a job, if you are even employed by
Univision.


I won´t be out of a job. AM is a tiny part of our mainland business, and has
no relevence to my emplyment.

AM is decreasing in audience share every year, and it is mostly made up of
over-55 listeners no advertiser wants. It is dying.

*Broadcast radio has not grown in six years and HD/IBOC is
a joke and will not save radio.


FM has grown every year in revenue and the sector I am in has been up an
average of over 6% a year for over a decade.

Consumers have no interest in radio,
especially HD. Even your own peers, laugh at the mention of HD - you

are a joke, and HD is a joke. The Internet is making broadcast radio
obsolete, including yourself.


The RIAA killed the internet as a source of music streaming last week. Even
companies like Pandora will lose twice as much on every user as they can
make in advertising at web-standard CPMs...

HD is ahead of schedule on models, price points and usefulness. Everyone in
management and programming I have talked to is happy with it.


They can broadcast all they want in HD, and make all the HD radios
they want, but consumers are not interested:

"Sirius, XM, and HD: Consumer interest reality check"

"Finally, note the traffic for HDRadio.com which, although not a
destination on the order of Sirius or XM, is the go-to site for
further information about HD in many HD radio ads and promotions and
is, thus, a good metric to gauge consumer interest. To the degree that
these estimates are correct (Alexa isn't perfect) and to the degree
that web traffic is a proxy for consumer interest, it looks like a
long and slow race to the bottom. While interest in satellite radio is
diminishing, interest in HD shows no signs of a pulse."

http://www.hear2.com/2007/02/sirius_xm_and_h.html

Stations are not dropping AM, just simulcasting on FM to fill holes in
their coverage, but that is no given:

"McDowell: Broadcasters Will Likely Be Pleased by FCC Action on FM
Translators for AM Stations - But One AM Doesn't Wait"

"At yesterday's NAB Leadership Conference in Washington, FCC
Commissioner Robert McDowell stated that he thought that broadcasters
would be pleased with the outcome of the Commission's action on the
NAB proposal to allow AM stations to use FM translators to fill in
holes in their coverage, or to provide nighttime coverage for daytime
stations... While it is good news that the FCC seems to be moving on
the NAB proposal, broadcasters should not think that relief for all AM
stations is coming soon. Instead, the FCC will simply release a
Notice of Proposed Rulemaking, opening a formal comment window in
which parties can state their support for the proposal. There may be
others who oppose the proposal - particularly the supporters of Low
Power FM stations. Given that the FCC already has an open proceeding
dealing with the relationship between FM translators and LPFM
stations, the proposal to give AM operators FM translators will have
to be linked in some way to this other proceeding. And, were the FCC
to decide that LPFM stations have a priority over FM translators, any
victory for AM stations might be hollow, as LPFM stations could
preclude the operation of many FM translators."

http://www.broadcastlawblog.com/arch...esnt-wait.html

Once again, you are a proven lier !





 
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